Recent content by mightlife

Well said. Getting it right is absolutely key. The message from this and other, similar threads on in-game advertising is that, like most things, it must be done well to succeed. What is 'doing it right' in this context? The gaming community needs a way of telling devs and brand marketers...

I always enjoy tuning in for your brand of well-versed vitriol; keep it coming. 'on the liquorice riiieeeiiide!' 8o