I don't think it's jump scares that people have a problem with. It's the over use of jump scares that annoy people. Yes a jump scare can work, but not if you've used a dozen of them in the past minute. Use them too often and it starts to feel like clay bird shooting but with monsters.
I kinda just wish that EA would come out one day and say "Yeah, we're jerks. What're you gonna do about it? Now buy new versions of our games that you already own or we're going to burn down your mothers house."