China Licenses Gold Farming Business

Andy Chalk

One Flag, One Fleet, One Cat
Nov 12, 2002
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China Licenses Gold Farming Business


A "game grinding company" in China has been issued a business license, apparently making it the first such operation to receive an official thumbs-up.

The JLM Pacific Epoch [http://en.whhd.gov.cn/about/aboutleaders.htm].) The company has ten-plus employees, and farms and sells "virtual coins, tools and game levels" from various MMOGs, which weren't named.

I don't read Chinese so it's tricky to elaborate beyond that, but according to MMOsite.com [http://news.mmosite.com/content/2008-12-09/20081209225220835.shtml], the license was actually issued on an "exploratory basis," presumably as an early step toward deciding whether to regulate or crack down on the power-leveling industry. Further, in fact, it claims that a Beijing-based lawyer said the granting of the license should not be interpreted as legal recognition of the business.

It sounds pretty much like business as usual in China, where for the moment at least commerce trumps all. It's a lucrative business: At World of Warcraft [http://www.mmogcart.com/] gold can be purchased in amounts ranging from 500 to 50,000 pieces (and costing $7.73 to $681.25); characters, meanwhile, are available for as low as $45.99 for a basic level 55 with a level 30 mount, up to over $300.00 for a level 80 "Super Package." It's no great surprise that the Chinese government would move to protect its authority over the emerging industry first and foremost, and worry about legalities and other such niceties later. There is no law in China specifically forbidding the gold farming industry, and without that the authorities are far more likely to look for ways to profit from it than shut it down.

None of which is going to make many gamers happy. There's obviously a demand for this kind of service or else it wouldn't exist, but to most MMOG players and companies, gold farming is a very sensitive issue. Gold farmers themselves are often subject to torrents of in-game abuse, and in 2006 former PC Gamer Editor-In-Chief Greg Vederman famously called such operations "despicable" and announced that the magazine would no longer accept advertising from them. "Screw them," he added.


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Brokkr

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Nov 25, 2008
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So they say that it should not be interpreted as legal recognition of the business, and yet they give them a business license. Where does that make sense?
 

dalek sec

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Jul 20, 2008
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Sorry to ask such a stupid question but what exactly is gold farming?
 

Jursa

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Oct 11, 2008
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What's the difference whether it's licensed now? Each WoW server was swimming in gold sellers back in my WoW days.
 

ckeymel

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Jun 24, 2008
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dalek sec said:
Sorry to ask such a stupid question but what exactly is gold farming?
Basically grinding for gold... i.e. killing specific monsters repeatedly for the gold they drop, or getting many of the same item to sell for gold.
 

dalek sec

Leader of the Cult of Skaro
Jul 20, 2008
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ckeymel said:
dalek sec said:
Sorry to ask such a stupid question but what exactly is gold farming?
Basically grinding for gold... i.e. killing specific monsters repeatedly for the gold they drop, or getting many of the same item to sell for gold.
I see, how come doing something like this would lead to alot of in-game abuse though?
 

ckeymel

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Jun 24, 2008
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dalek sec said:
ckeymel said:
dalek sec said:
Sorry to ask such a stupid question but what exactly is gold farming?
Basically grinding for gold... i.e. killing specific monsters repeatedly for the gold they drop, or getting many of the same item to sell for gold.
I see, how come doing something like this would lead to alot of in-game abuse though?
Well, I can only respond to this in how it affects MUDs, because that is the only MMO type game I have had experience in. In these cases, it makes it hard for newer players to gain experience when the sections designated for leveling are being taken over by people killing monsters/taking loot just for gold. And in cases - selling it for real money.
 

Samah

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Jul 7, 2008
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There is no law in China specifically forbidding the gold farming industry...
No, but many of the clauses in the WoW EULA are designed to forbid this kind of thing, and that's really all that matters. Chinese law means nothing.
Blizzard will fight this to the end (good on them), and most likely win.
For more info, read their fight vs. peons4hire: http://en.wikipedia.org/wiki/World_of_Warcraft#Sale_of_virtual_goods_in_the_real_world

One of the major complaints with gold farmers and power levelers is the advertising spam many players receive in-game. For a while it was so bad that there are actually addons you can get specifically to block and/or throttle spam messages (I still use one and it's frequently blocking spam).
 

TsunamiWombat

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Sep 6, 2008
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Samah said:
There is no law in China specifically forbidding the gold farming industry...
No, but many of the clauses in the WoW EULA are designed to forbid this kind of thing, and that's really all that matters. Chinese law means nothing.
Blizzard will fight this to the end (good on them), and most likely win.
For more info, read their fight vs. peons4hire: http://en.wikipedia.org/wiki/World_of_Warcraft#Sale_of_virtual_goods_in_the_real_world

One of the major complaints with gold farmers and power levelers is the advertising spam many players receive in-game. For a while it was so bad that there are actually addons you can get specifically to block and/or throttle spam messages (I still use one and it's frequently blocking spam).
I doubt Blizzard can do shit, China is their breadbasket and a full on government. If China wants to stand firm, they don't really have to listen to ANYTHING anyone else says. You think the International community is going to authorize sanctions over gold farming?
 

stompy

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Jan 21, 2008
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TsunamiWombat said:
You think the International community is going to authorize sanctions over gold farming?
Screw that, you think anyone's gonna go against China?
 

Elurindel

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Dec 12, 2007
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Samah said:
There is no law in China specifically forbidding the gold farming industry...
No, but many of the clauses in the WoW EULA are designed to forbid this kind of thing, and that's really all that matters. Chinese law means nothing.
Blizzard will fight this to the end (good on them), and most likely win.
For more info, read their fight vs. peons4hire: http://en.wikipedia.org/wiki/World_of_Warcraft#Sale_of_virtual_goods_in_the_real_world

One of the major complaints with gold farmers and power levelers is the advertising spam many players receive in-game. For a while it was so bad that there are actually addons you can get specifically to block and/or throttle spam messages (I still use one and it's frequently blocking spam).
Since when did Blizzard give a damn about gold farmers? They're paynig a monthly fee, and that's all that matters to them.
 

shadowbird

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Feb 22, 2007
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Am I the only one who thinks that gold farming is wrong mainly because it gives unfair advantage to people with more money over people who can't afford more than the monthly fee? Spam and monster hoarding being secondary- to non issues...?