NPD Numbers Reveal Outstanding Sales For March
NPD [http://www.npd.com]numbers for March 2008 show a phenomenal jump over the same period in 2007 as Nintendo continues to put the boots to the competition.
Total industry sales hit $1.7 billion for the month, an increase of 57 percent, driven by a 63 percent leap in software sales to $945.6 million. PlayStation 3 [http://www.nintendo.com].
Nintendo also dominated hardware sales for the month, which increased 46 percent to a total of $551.3 million. The PSP [http://www.wii.com]pulled in third with 297,000 units sold, followed by the Xbox 360 at 262,000, the PlayStation 3 at 257,000 and the PlayStation 2, still hanging tough with 216,000 units sold in March.
Describing the month's sales as "pretty incredible," NPD analyst Anita Frazier told GameDaily [http://www.gamedaily.com/games/tom-clancys-rainbow-six-vegas-2/playstation-3/game-news/npd-nintendo-smashes-march-software-sales-skyrocket-63], "Another record-breaking year seems to be a no-brainer at this point. Thinking of all the stellar games yet to come, it certainly is going to be another exciting year to watch."
While she agreed that the release of Super Smash Bros. Brawl helped boost sales of the Wii, she added that interest in the system itself remains high. "I think there has also been (and probably continues to be) considerable pent-up consumer demand, and with greater supply available at retail, some of that is now being satisfied," she said. "I think a similar scenario is true for the DS. Even without a game in the top ten, DS sales were robust. This seems to be the result of greater inventory available to satisfy that pent-up demand, combined with increased retail promotional activity."
The top ten selling games in March according to NPD Group data:
Super Smash Bros. Brawl - Wii - 2.7 million
Tom Clancy's Rainbow Six Vegas 2* - Xbox 360 - 752,300
Army of Two - Xbox 360 - 606,100
Wii Play with remote - Wii - 409,800
God of War: Chains of Olympus - PSP - 340,500
Crisis Core: Final Fantasy VII - PSP - 301,600
Guitar Hero III: Legends of Rock - Wii - 264,100
Major League Baseball 2K8 - Xbox 360 - 237,100
Call of Duty 4: Modern Warfare* - Xbox 360 - 237,000
Army of Two - PlayStation 3 - 224,900
(* indicates inclusion of Collector's, Limited, Legendary and Bundle editions)
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NPD [http://www.npd.com]numbers for March 2008 show a phenomenal jump over the same period in 2007 as Nintendo continues to put the boots to the competition.
Total industry sales hit $1.7 billion for the month, an increase of 57 percent, driven by a 63 percent leap in software sales to $945.6 million. PlayStation 3 [http://www.nintendo.com].
Nintendo also dominated hardware sales for the month, which increased 46 percent to a total of $551.3 million. The PSP [http://www.wii.com]pulled in third with 297,000 units sold, followed by the Xbox 360 at 262,000, the PlayStation 3 at 257,000 and the PlayStation 2, still hanging tough with 216,000 units sold in March.
Describing the month's sales as "pretty incredible," NPD analyst Anita Frazier told GameDaily [http://www.gamedaily.com/games/tom-clancys-rainbow-six-vegas-2/playstation-3/game-news/npd-nintendo-smashes-march-software-sales-skyrocket-63], "Another record-breaking year seems to be a no-brainer at this point. Thinking of all the stellar games yet to come, it certainly is going to be another exciting year to watch."
While she agreed that the release of Super Smash Bros. Brawl helped boost sales of the Wii, she added that interest in the system itself remains high. "I think there has also been (and probably continues to be) considerable pent-up consumer demand, and with greater supply available at retail, some of that is now being satisfied," she said. "I think a similar scenario is true for the DS. Even without a game in the top ten, DS sales were robust. This seems to be the result of greater inventory available to satisfy that pent-up demand, combined with increased retail promotional activity."
The top ten selling games in March according to NPD Group data:
Super Smash Bros. Brawl - Wii - 2.7 million
Tom Clancy's Rainbow Six Vegas 2* - Xbox 360 - 752,300
Army of Two - Xbox 360 - 606,100
Wii Play with remote - Wii - 409,800
God of War: Chains of Olympus - PSP - 340,500
Crisis Core: Final Fantasy VII - PSP - 301,600
Guitar Hero III: Legends of Rock - Wii - 264,100
Major League Baseball 2K8 - Xbox 360 - 237,100
Call of Duty 4: Modern Warfare* - Xbox 360 - 237,000
Army of Two - PlayStation 3 - 224,900
(* indicates inclusion of Collector's, Limited, Legendary and Bundle editions)
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