Superbad Star's Project Unveiled
Michael Cera [http://www.imdb.com/title/tt0829482/] is at work on a new project, but despite his recent run of cinematic success, nobody seems to know what it is.
Called Paper Hearts, the movie will star Cera and other talent from the "UTA [http://www.imdb.com/name/nm0031976/] has intentionally kept the film quiet in hopes of making a big splash when it debuts. One industry veteran added that too much advance publicity can easily work against a film, saying, "Any movie that's going to be touted too much will have a bull's-eye on its back."
But Paper Hearts is generating considerable buzz on the indie circuit, with one observer noting, "It's pretty much 'the one,' at least as far as festival programmers are concerned." The movie, described as a part-documentary, part-scripted comedy, is expected to premiere at the 2009 IMDB [http://www.sundance.org/]; when they say this project is a secret, they're not kidding.
Permalink
Michael Cera [http://www.imdb.com/title/tt0829482/] is at work on a new project, but despite his recent run of cinematic success, nobody seems to know what it is.
Called Paper Hearts, the movie will star Cera and other talent from the "UTA [http://www.imdb.com/name/nm0031976/] has intentionally kept the film quiet in hopes of making a big splash when it debuts. One industry veteran added that too much advance publicity can easily work against a film, saying, "Any movie that's going to be touted too much will have a bull's-eye on its back."
But Paper Hearts is generating considerable buzz on the indie circuit, with one observer noting, "It's pretty much 'the one,' at least as far as festival programmers are concerned." The movie, described as a part-documentary, part-scripted comedy, is expected to premiere at the 2009 IMDB [http://www.sundance.org/]; when they say this project is a secret, they're not kidding.
Permalink
