(Re-reading this post, it seems overly aggressive, don't take it as such.)
I just absolutely love this article because it comes off to me as nothing but a tongue-in-cheek, vague idea, stuffed with out of line comments in a desperate attempt to "Step away from the crowd". I suppose if this was a cynic nonsensical rambling rag, I would be nominating it for an award straight away
My favorite evidence of the crime aforementioned, has to be the following sentence: Art Is About Something. Games Are Not. I have to say, I find the use of bold font to emphasize extremely humorous, like someone hiding behind explicitly and strongly enforced rules, to hide the stupidity of said commands. To begin with, "something" is a very broad statement, I take it the wording is just inconsistent, but what I understand is that art seeks to explain an ideology, through an arrangement, while games are diligent fun, or at least that's what the author seems to try to explain. Both statements are deeply wrong. Art and philosophy are completely different things. Art can contain philosophy (For example, The Stranger, by Albert Camus), and philosophy can contain art (Paradise Lost, to mention one), but they certainly aren't co-dependent, and each can exist without the other. Not every book and not every film has to convey an ideology to be art. Art is more about evoking emotion, be that emotion happiness, or the satisfaction of having a realization. On the other hand, games have already shown several specimens that very well fit this delusional criteria of "Everything must contain an ideology in order to be art". Just play Deus Ex, for example. The game sets a very intricate scenario, in which the player is conflicted by the clash between the institutionalized government, and the strength in the individual.
Now that the fact that the lack of "something" in art is out of the matter, and we know that games have, in fact, conveyed "something", there's other reasons why this article is just lacking in content.
Games are interactive. Yes, people, games are interactive, that, of course leads to the "something", when in a game, having to be interactive too. That means that while a film, book or play are pinpoint when it comes to making a statement (Be that statement really superficial, such as "The main character will walk to the other side of the room", or deep and influential, such as "The main character sees the humanity within his deformed body downtrodden, as he has been conditioned to believe that he is nothing but a dysmorphic and repulsive, ugly, eccentricity"). On the other hand, a videogame finds it's métier in raising a question (Once again, be that question as superficial as "Will the main character walk to the other room, or stay where he is?", or as deep as "Will the main character brainwash an entire species, thus removing their independent thoughts, even when this is for a good cause, or will he kill them to spare them from the torture of becoming what they hate the most?)". That just means that the portrayal of the infamous "something" in games in drastically different than that of movies. Do games implement this often enough? Hell no, in fact, the reason why I am such a fervent defender of games as an artistic genre is because there's a lot of wasted potential in dreadful games like Bioshock 2 or Kane & Lynch, but this is an industry that, despite what the article might say, is growing marvelously fast, and even though bland products that lead to articles like this one being published come out constantly, it doesn't stop developers like Warren Spector or Tim Schafer from releasing very compelling products that remind everyone of what games are capable of.
Maybe we need a new term for games that intend to be more than vague fun, and fulfill more crafty personalities. Dynamic novels? I'm sure something will appear sometime, but for god's sake, don't say that games aren't art yet because of the way some developers see them. It's a different market from the ones that use the full potential, and just because some (Maybe most) developers hide behind that ideal as if it were a creativity armor, it doesn't mean that some others haven't already made art out of games; and regarding the immaturity of the medium, it IS, in fact, a valuable fact. Books have several exponents as an art medium because they have been around for thousands of years, meaning the classics have been piling up and going down in history, but if we were to take every single book ever, the odds are 100 bad books to one, probably worse than games'.
And there you have it, gentlemen, my opinion.