GameStop Says Gamers Won't Buy Consoles Without Used Games
Will stopping used games lead to console downfall? GameStop says so.
In the wake of rumors that Sony and Microsoft are planning ways to block used games on their new consoles, GameStop is fighting back with its own "research" into the matter. Speaking at a recent technology conference, GameStop's Chief Financial Officer, Rob Lloyd, claimed that the company's own numbers show that most customers will refuse to buy a console incapable of playing used game.
"Consumers want the ability to play pre-owned games, they want portability in their games; they want to play physical games," Lloyd claims. "And to not have those things would be a substantial reason for them not to purchase a new console. I think it was 60% of customers who said they wouldn't buy a new console [if it doesn't support used games]."
While Lloyd's wording - specifically the "I think it was 60%" part - sounds a bit hazy, GameStop's past success in the used game business does suggest that there are plenty of people looking to save a few bucks by buying used.
Later, Lloyd also noted that the company is on the verge of shutting down 250 stores this year, but is also planning on opening as many as 70 new outlets.
Source: VG247 [http://www.vg247.com/2013/02/12/gamestop-60-of-customers-wont-buy-a-new-console-that-blocks-used-games/]
Permalink
Will stopping used games lead to console downfall? GameStop says so.
In the wake of rumors that Sony and Microsoft are planning ways to block used games on their new consoles, GameStop is fighting back with its own "research" into the matter. Speaking at a recent technology conference, GameStop's Chief Financial Officer, Rob Lloyd, claimed that the company's own numbers show that most customers will refuse to buy a console incapable of playing used game.
"Consumers want the ability to play pre-owned games, they want portability in their games; they want to play physical games," Lloyd claims. "And to not have those things would be a substantial reason for them not to purchase a new console. I think it was 60% of customers who said they wouldn't buy a new console [if it doesn't support used games]."
While Lloyd's wording - specifically the "I think it was 60%" part - sounds a bit hazy, GameStop's past success in the used game business does suggest that there are plenty of people looking to save a few bucks by buying used.
Later, Lloyd also noted that the company is on the verge of shutting down 250 stores this year, but is also planning on opening as many as 70 new outlets.
Source: VG247 [http://www.vg247.com/2013/02/12/gamestop-60-of-customers-wont-buy-a-new-console-that-blocks-used-games/]
Permalink