Take-Two CEO Expects Grand Theft Auto IV Sales Will Beat Predictions

Andy Chalk

One Flag, One Fleet, One Cat
Nov 12, 2002
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Take-Two CEO Expects Grand Theft Auto IV Sales Will Beat Predictions


Grand Theft Auto IV [http://www.take2games.com], which was released today, will beat the sales forecasts of leading industry analysts.

Mike Hickey of AP [http://www.janco.com/]article yesterday, saying, "Nine million. That's the number. That's about a 35 percent attach rate. By year's end, it'll be somewhere between 11 and 13 million because more consoles will be sold before the holidays."

But Feder is setting his sights even higher, telling Reuters [http://www.reuters.com/article/rbssTechMediaTelecomNews/idUSN2849643120080428], "Our expectations are very high, higher than analysts give the game credit for. All the analysts had a (sales) number, give or take, and I think we will be on the upside of that rather than the downside."

Grand Theft Auto IV is expected to earn roughly $400 million in sales in its first week of release, according to a NPD Group [http://www.next-gen.biz/index.php?option=com_content&task=view&id=10223&Itemid=2]said she expected "monster sales" in April to break numerous records, adding, "We release our April sales data on May 15, and I get goosebumps thinking of the numbers we'll see on that day."


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L.B. Jeffries

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Nov 29, 2007
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I really don't mean for this to come across as pessimistic or critical...but that's a $^&%-ton of units to ship in one week.

I hope they aren't buying that gold plated statue of themselves just yet.
 
Feb 13, 2008
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Do you think Jack Thompson is secretly employed by Take 2 and they're all secretly laughing themselves to their Swiss Bank Accounts?
 

Melaisis

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Dec 9, 2007
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I'm surprised any analyst has even dared to predict the figures this game will pull out. Hm, maybe they used a crystal ball, or:

Fortune Cookie said:
Your game will sell many copy. Also you have good friend. Lucky number: 28, 235, 121, 858.00 (billion dollar).