Nvidia Executive Says PC Gaming Is Doing Fine
Despite dire predictions from other corners, Nvidia [http://www.nvidia.com/]executive Roy Taylor says the PC is "extremely healthy" and has a strong future as a gaming platform.
Taylor, the vice president of content and developer relations at Nvidia, said in a report by NPD [http://www.mcvuk.com/news/30731/Forget-the-charts-PC-gaming-is-in-great-shape]is lackluster, there's no question about it," he said. "By and large, PC games don't go into stores. If you look at the success of Steam, it's clear that many PC gamers prefer to download."
Taylor also pointed to the popularity of MMOGs, a heavily PC-dominated genre, saying that game subscriptions are a major source of revenue not accounted for in sales charts. "World of Warcraft [http://www.worldofwarcraft.com] is the most notable success, but there are at least half a dozen other MMOGs that are very successful," he said.
"On top of that, we have online advertising, and if you add all these revenue streams you can see that PC retail is extremely healthy," he continued. "If you were only to read NPD or ChartTrack, you would not get that impression."
Mirroring his comments, sales figures from Europe revealed that Haze [http://www.ageofconan.com/]- in the U.K.
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Despite dire predictions from other corners, Nvidia [http://www.nvidia.com/]executive Roy Taylor says the PC is "extremely healthy" and has a strong future as a gaming platform.
Taylor, the vice president of content and developer relations at Nvidia, said in a report by NPD [http://www.mcvuk.com/news/30731/Forget-the-charts-PC-gaming-is-in-great-shape]is lackluster, there's no question about it," he said. "By and large, PC games don't go into stores. If you look at the success of Steam, it's clear that many PC gamers prefer to download."
Taylor also pointed to the popularity of MMOGs, a heavily PC-dominated genre, saying that game subscriptions are a major source of revenue not accounted for in sales charts. "World of Warcraft [http://www.worldofwarcraft.com] is the most notable success, but there are at least half a dozen other MMOGs that are very successful," he said.
"On top of that, we have online advertising, and if you add all these revenue streams you can see that PC retail is extremely healthy," he continued. "If you were only to read NPD or ChartTrack, you would not get that impression."
Mirroring his comments, sales figures from Europe revealed that Haze [http://www.ageofconan.com/]- in the U.K.
Permalink