Because the 12 percent who did notice the clause also saw the opt-out option, which included a voucher for £5 - roughly $7.75 - off the price of their purchase. More than 7500 customers missed out on the offer and are now beholden to GameStation for all eternity.
So apparently the value of a human soul is currently rated at minus five pounds. That's a little depressing.
Elementlmage said:
By placing an order via this web site on the first day of the fourth month of the year 2010 Anno Domini
LOOPHOLE: The suffix Anno Domini is no longer used; the BC and AD suffixes are now BCE (before common era) and CE (common era) respectively. Soooo, technically, there is no year "2010 Anno Domini".
"No longer used"? By whom? And who could make such a decision for all cultures and peoples? The system is exactly the same, whether it's referred to as A.D. or C.E., so good luck ever wiggling out of a contract on the basis that it used what you view as the "incorrect" suffix.
Further, one could argue that if the matter were enforcable, it would be perfectly appropriate to use the "In the year of our Lord" terminology, as such matters were eminently more manifest than the signer had presumably believed.
Technically, by tradition, it should be written as Anno Domini 2010 or A.D. 2010 rather than 2010 A.D. or 2010 Anno Domini. But again, if the contract's author had the ability to enforce the soul-claiming portions of said contract, one might not exactly find oneself in a position to quibble.