I'm not a big FPS player, but I will say that DICE does know what it's doing: What it's doing is making a truckload of money off of this.
Pre-Order bonuses are not something contrived by the game developers to favor one retailer or platform over another, rather they, or more specifically the producers, are offered money by a retailer to produce extra content so that people will be more likely to buy the product from them rather than the competition.
Right now there is a certain degree of contempt over the whole thing, as players are catching on to the whole 'cosmetic additions' thing and not really caring all that much, hence an increasing trend that we've seen for bonuses that actually have a bearing on the game. This is not a big deal with single player games, but it is a problem with competitive multi-player games... however that is also where players are most likely to want their "noob tube" so to speak.
The point of this exercise is that they figure players are addicted to "the latest FPS shooter" and will complain, but will also buy the game anyway, and as a result of this deal is that most of them will decide to purchuse from the retailer in question so as not to be left behind.
In the end the publisher gets truckload of cash, the retailer gets extra sales, the only ones who are boned are the gamers.
Also the need for more serious development in creating actual content as opposed to just a few cosmetic or trivial additions is probably going to raise the stakes substantially.
What's more if the publishers release this stuff as "timed content" meaning they get to release it publically after DLC after a period, that means they get to make more money directly as well.
It's messed up, but that's the way it is.
The big question is how much money was made off of this DLC deal, did the Battlefield producers sell out cheaply? I'm kind of curious personally. The exclusive 360 content for "Grand Theft Auto IV" cost Microsoft a cool 25 million. That was substantial amounts of content though (albiet for a limited time), still with the amount of units moving for series like this now, and the simple fact that I'm sure everyone involved knew what they were doing, I'm guessing this wasn't cheap even for comparitively trivial content, not because of the degree of programming, but what it's doing to the game......
Pre-Order bonuses are not something contrived by the game developers to favor one retailer or platform over another, rather they, or more specifically the producers, are offered money by a retailer to produce extra content so that people will be more likely to buy the product from them rather than the competition.
Right now there is a certain degree of contempt over the whole thing, as players are catching on to the whole 'cosmetic additions' thing and not really caring all that much, hence an increasing trend that we've seen for bonuses that actually have a bearing on the game. This is not a big deal with single player games, but it is a problem with competitive multi-player games... however that is also where players are most likely to want their "noob tube" so to speak.
The point of this exercise is that they figure players are addicted to "the latest FPS shooter" and will complain, but will also buy the game anyway, and as a result of this deal is that most of them will decide to purchuse from the retailer in question so as not to be left behind.
In the end the publisher gets truckload of cash, the retailer gets extra sales, the only ones who are boned are the gamers.
Also the need for more serious development in creating actual content as opposed to just a few cosmetic or trivial additions is probably going to raise the stakes substantially.
What's more if the publishers release this stuff as "timed content" meaning they get to release it publically after DLC after a period, that means they get to make more money directly as well.
It's messed up, but that's the way it is.
The big question is how much money was made off of this DLC deal, did the Battlefield producers sell out cheaply? I'm kind of curious personally. The exclusive 360 content for "Grand Theft Auto IV" cost Microsoft a cool 25 million. That was substantial amounts of content though (albiet for a limited time), still with the amount of units moving for series like this now, and the simple fact that I'm sure everyone involved knew what they were doing, I'm guessing this wasn't cheap even for comparitively trivial content, not because of the degree of programming, but what it's doing to the game......