As well as the fact that not one person, ok, maybe Rod Cousen's mother, believes him, all of us knowing he just wants to crank out unfinished full price games then charge us more to actually play them, here's my problem with the system.
Game is released, doesn't do very well, doesn't sell even a quarter of the expected copies.
where's the incentive for them to code the content to complete the game for their customers?
Obviously not customer service or idiotic DRM wouldn't keep being created to repeatedly punish them, when Steam just plain works, or at least works as well as anything else without urinating on your customer base from a great height while handing out free umbrellas to any passing pirates.
If the games came cut price, and there was some kind of guarantee they'd actually finish writing the game, then I'd consider it. Now I thought, surely they'd not release the game until it was complete, then divide it up for DLC purposes... then I remembered it's people who spend more on DRM than play testing and bug fixing. Why not ship the shoddy unfinished product, get all your fans to playtest it and pay you for the chance, then get them to pay more for the fixes once they've found them...or if it's not profitable to, then screw em and tell em 'no more game for you, btw here's our new game, money please!'
I also can't for a moment see how the DLC packs will be magically immune from getting cracked and torrented on day 1, when they've never managed to protect full games?