So at pretty much the same time when EA gets an award for being an awful company this story has emerged:
http://www.gamesindustry.biz/articles/2012-04-04-ea-defends-itself-against-thousands-of-anti-gay-letters
In a nutshell, EA has received lots of letters of complaint over the option for players to have their in-game avatars pursue same sex relation in some games (Mass Effect 3, etc).
Its something of a barometer of behavior in the modern world, you know you're a world class douche when you're doing something which makes EA look like the good guys.
http://www.gamesindustry.biz/articles/2012-04-04-ea-defends-itself-against-thousands-of-anti-gay-letters
In a nutshell, EA has received lots of letters of complaint over the option for players to have their in-game avatars pursue same sex relation in some games (Mass Effect 3, etc).
Its something of a barometer of behavior in the modern world, you know you're a world class douche when you're doing something which makes EA look like the good guys.