Disney+ Is Going All In on Star Wars and Marvel: Will It Backfire?
Disney+ is committing to 10 new Star Wars and Marvel TV shows, but is this a viable long-term strategy for Disney to bring in new viewers?
www.escapistmagazine.com
The above article kind of rekindled this idea in me. It's not the first time I've wondered this, but a stark realization hit me - Disney is going all in on these two IPs. Both of these IPs were originally film-centric, but now, more focus seems to be on TV outings.
When I say "eclipsed" or "equalled," I'm referring to the presence in the cultural zeitgeist. Probably don't have to explain how deeply seeped Star Wars is in said zeitgeist - you could go through life without ever seeing a Star Wars film and still see/hear it referenced, if only in parody. On the other hand, the MCU has some of the highest grossing films of all time, it's created a massive interconnected film series that no-one else has been able to, and has also become part of the zeitgeist to at least some extent. There's a reason why stuff like "Wakanda Forever," "I love you 1000," or "perfectly balanced" began to be thrown around after certain points in time.
This isn't really a discussion as to which is the 'better' franchise, but more the question of cultural relevance/dominance. People have said that there'd never be a franchise like Star Wars again, but I'm wondering if that's been proven wrong. I mean, I was introduced to Star Wars in the 90s as a kid, and I imagine that there's kids of the 2000s/2010s who'd be introduced to the MCU in the same way. Or, maybe it's a flash in the pan, and Star Wars will outlast it.
Don't really have a horse/bantha in this race either way, but running the idea by you.