Hello,
I have quite a simple question: I've been reading about gamers consumer choices, how the bulk of the games is still sold in brick-and-mortar shops, how people tend to take games, which are available only as a download, less seriously, etc. etc. This is one of the things everyone seems to agree at, but where I tried to find some actual evidence for this, I failed.
So my question is - do you know of some research or survey or something, that answers the question how do gamers choose a game to buy, and where they buy it? I mean something like: "70% of gamers decide based on magazine reviews, 15% choose a game directly from the shelve" or "80% of all game sales come from real shops, the rest coming from online shopping". I tried to find something similar, but with no luck - I guess my Google-fu is not good enough.
I know my question is very specific, but maybe there's someone here who could help me. Well...
thanks in advance.
I have quite a simple question: I've been reading about gamers consumer choices, how the bulk of the games is still sold in brick-and-mortar shops, how people tend to take games, which are available only as a download, less seriously, etc. etc. This is one of the things everyone seems to agree at, but where I tried to find some actual evidence for this, I failed.
So my question is - do you know of some research or survey or something, that answers the question how do gamers choose a game to buy, and where they buy it? I mean something like: "70% of gamers decide based on magazine reviews, 15% choose a game directly from the shelve" or "80% of all game sales come from real shops, the rest coming from online shopping". I tried to find something similar, but with no luck - I guess my Google-fu is not good enough.
I know my question is very specific, but maybe there's someone here who could help me. Well...
thanks in advance.