What's most bullshit about this entire thing is that, well;
I'm Australian, and we get done over with our game prices already. And, thanks to this shameful marketing, I would have to pay $100 for a game that's sponsored by a fucking energy drink!
Now, as mentioned earlier, I am also comfortable with advertising in games if it's done right. The billboards in Prototype advertising DC, whilst a little sketchy, are still understandable. I've been playing Alan Wake, and the advertising in that game, whilst a little obtuse, made sense. It made sense to have the torch made by Energizer and the phone by Verizon because it adds to the reality that the game is trying achieve in the attempt to scare you that much more. But if you're doing this sort of bullshit you better stop or cut the price right down. If Halo 4 is as sponsored as it is, Australians shouldn't have to pay $100 for it. They should pay, at most, $40.
I'm Australian, and we get done over with our game prices already. And, thanks to this shameful marketing, I would have to pay $100 for a game that's sponsored by a fucking energy drink!
Now, as mentioned earlier, I am also comfortable with advertising in games if it's done right. The billboards in Prototype advertising DC, whilst a little sketchy, are still understandable. I've been playing Alan Wake, and the advertising in that game, whilst a little obtuse, made sense. It made sense to have the torch made by Energizer and the phone by Verizon because it adds to the reality that the game is trying achieve in the attempt to scare you that much more. But if you're doing this sort of bullshit you better stop or cut the price right down. If Halo 4 is as sponsored as it is, Australians shouldn't have to pay $100 for it. They should pay, at most, $40.