i'll toss my 2 cents into this one. Being that i strive for an idea body type/shape. Personally i feel you should shoot for a look you want and screw the rest the problem i see most in myself is what seems like an over whelming task to get to that shape, where as others can attain it with out much effort or the lucky few, with out any effort at all.
That statement sounds complicated as i read it. But i want to look one way and see what i will probably have to do in order to get to said shape, which is right around 20% to 15% stated from the previous page. Coming from my current type of 25% you'd think it would be easy. However, the amount of time that needs put in vs the amount of time i have to put in aren't equal.
For the problem of media, they are showing people what they think other people believe is the "best" look. And when you hear people talk about movie stars and models normally you hear things, like "oh he looks great" "she's hot". there is a mix of other comments too but from this pool of random quotes, most of them probably coming from the "average american/(insert country here)" the media counts it as popular belief.
My final thoughts on this matter if you like the way you look other people will too, why? because you have confidence.
If you don't like the way you look, people may still like how you look but it won't mean anything compared to your own thoughts.
This was a lot more than 2 cents look like about 68 cents. so yeah 66 cents extra for you guys