Subliminal Messaging in the "Slim Jim" ad

[Quantom Quak]

We've all seen it. It's before every video, and it's mildly bothersome. (Unless, of course, you're on an ad-blocking program ) Have you seen anything interesting in it? Or commonly used advertising tactics? I'm interested to hear what the rest of the Escapist thinks.

 

[Distorted Stu]

First thing that comes to mind is "what?"

also, what? Ive not seen it.

 

[baconsarnie]

I get different ads so i don't know what you are referring to, sorry.

 

[Kashif Omer]

I can think of some connection between a long stick of meat and manliness but otherwise those ads suck.

 

[Berithil]

Are you talking about the sexism thing? Other than that I don't recall any subliminal messaging, and the sexism thing isnt really subliminal. It's quite obvious.

 

[RatRace123]

I've never seen anything subliminal in the ads. The only message I take away from it is, don't iron clothes, buy a van or be sad about getting dumped; eat our nasty peperoni sticks!

 

[Kenbo Slice]

It's just a humorous Slim Jim commercial. GET OVER IT!

 

[cookyy2k]

We've all seen it. It's before every video, and it's mildly bothersome. (Unless, of course, you're on an ad-blocking program ) Have you seen anything interesting in it? Or commonly used advertising tactics? I'm interested to hear what the rest of the Escapist thinks.

Well subliminal messaging in ads is illegal in the UK and the ASA can now take action against companies that do this sort of thing online. So we don't see too much of it.

 

[aps1984]

Are you talking about the sexism thing? Other than that I don't recall any subliminal messaging, and the sexism thing isnt really subliminal. It's quite obvious.

How is it sexist?

 

[Thaius]

Subliminal messaging? You're going to have to detail what you're seeing that counts as subliminal, because so far you seem to be the only one who's caught that. Aside from that, isn't subliminal advertising illegal?

 

[Quantom Quak]

Also, what subliminal messaging? There's hardly anything sublime about them.

You'd be surprised. Just the way they set up the scenes implies that the men in the scene are better than anyone else around them. The fact that they're supposed to be doctors, but don't use 'medical' words and have headphones and other casual items brings them to our level. It's trying to tell us that if you eat that product, even if you're not that smart, you could be like them.

 

[cheese_wizington]

We've all seen it. It's before every video, and it's mildly bothersome. (Unless, of course, you're on an ad-blocking program ) Have you seen anything interesting in it? Or commonly used advertising tactics? I'm interested to hear what the rest of the Escapist thinks.

Just warning you to edit that part about ** ***** out. Ads are how The Escapist make money, and they don't take kindly to people talking about blocking programs on here.

 

[cookyy2k]

Also, what subliminal messaging? There's hardly anything sublime about them.

You'd be surprised. Just the way they set up the scenes implies that the men in the scene are better than anyone else around them. The fact that they're supposed to be doctors, but don't use 'medical' words and have headphones and other casual items brings them to our level. It's trying to tell us that if you eat that product, even if you're not that smart, you could be like them.

You realise that is not subliminal messaging right?

Subliminal stimuli, contrary to supraliminal stimuli, are any sensory stimuli below an individual's absolute threshold for conscious perception. Visual stimuli may be quickly flashed before an individual may process them, or flashed and then masked, thereby interrupting the processing. Audio stimuli may be played below audible volumes, similarly masked by other stimuli, or recorded backwards in a process called backmasking. Introduced in 1895, the concept became controversial as "subliminal messages" in 1957 when marketing practitioners claimed its potential use in persuasion.

What you're talking about is setting the video to convey a certain message, but we have to jump to that message ourselves. Subliminal messaging does not allow the person being messaged to get the message themselves it forces it into the subconscious regardless of the individual's personality and thought processes, that is why it is illegal, it is a form of mental programming all be it relatively ineffectual in the long term.

 

[SilentCom]

Also, what subliminal messaging? There's hardly anything sublime about them.

You'd be surprised. Just the way they set up the scenes implies that the men in the scene are better than anyone else around them. The fact that they're supposed to be doctors, but don't use 'medical' words and have headphones and other casual items brings them to our level. It's trying to tell us that if you eat that product, even if you're not that smart, you could be like them.

I didn't get that from their ads at all. I my thought process went sort of the other way around actually. Even the doctors who eat slim jim are stupid and one minded.

 

[Hasido]

ads? what ads
oh you mean those things that i ignore at the start of every video. havent really noticed aything about them. but i guess thats to do when i mute them and read forum topics until they go away.

 

[viking97]

I've never seen anything subliminal in the ads. The only message I take away from it is, don't iron clothes, buy a van or be sad about getting dumped; eat our nasty peperoni sticks!

also don't ride on scooters behind fucking gorgeous women. and eat long strands of spicy meat. wait a second...

 

[arcticphoenix95]

I haven't seen any subliminal messages in those ads, other than "salads and minivans are for girls".

 

[Caverat]

Why is it that everyone who mentions adblockers gets suspended/issued a warning? Are they not allowed? Is there some rule for use of the site that requires you not to use them?

Edit: Yup, it is specifically against the rules to use, or advocate the use of programs that block the advertisements. Makes sense, the site needs to make money to stay up and provide us our entertainment.

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OT: I didn't find that ad offensive, kinda what I expect from a company like slim jim. Not that any ad could make me want there product, I prefer Brother's/Chris Brother's style pepperoni from the East Coast(Canada). It is the best pepperoni in the world.