Treyarch Forgot That Females Play Call of Duty Too

[Tom Goldman]

Treyarch Forgot That Females Play Call of Duty Too

Treyarch may have forgotten that females like to play Call of Duty, but is trying to make amends for its mistake.

Purchasers of the Call of Duty: Black Ops [http://www.amazon.com/Call-Duty-Black-Ops-Xbox-360/dp/B003JVKHEQ/ref=sr_1_1?ie=UTF8&qid=1289409212&sr=8-1] Hardened and Prestige editions were told they'd receive a code for a unique Xbox Live or PlayStation Home avatar outfit, but the virtual clothing didn't work for everyone. Specifically, female avatars were left in the cold. To make up for its mistake, Activision and Treyarch have released codes for the outfits that females can wear too.

When female Black Ops special edition buyers attempted to display their fandom through the unique avatar outfits, they weren't given access. They found out that the code for the duds included in the box only worked for males.

Thankfully, Activision quickly jumped to fix the issue and responded to complaints by female gamers (or male gamers with female avatars) by releasing universal codes for female versions of the Xbox Live Black Ops outfits. A Cheap Ass Gamer user has posted the codes so that any female slighted by this issue can have the situation rectified. Here they are:


SR 71 Flight Suit
gyvf8-pf7ry-28d7v-vgwv8-cfgrm

Woods Outfit
r76bq-cr3mf-g2ttf-9g36r-bqwjd


As of this writing, I wasn't able to find out if the avatar situation has been solved for PlayStation 3 gamers as well, but it likely will be in the near future if it hasn't already. Female PlayStation 3 Black Ops players should try to contact Activision support.

I get that males are the typical hardcore gaming demographic that plays the Call of Duty series, but come on, did not a single person at Activision or Treyarch think that females might need to be considered here too? Minor as it may be, things like this don't really help the cause to bring more female gamers into the fold.

Source: CAG [http://www.cheapassgamer.com/forums/showthread.php?t=277836]

Permalink

 

[8bitmaster]

wait, will the codes in the article work? I don't have a 360, but I am really curious if you just accidentally gave away free avatar stuff codes.

OT: It is a little understandable to forget due to the fact that male gamers is a much bigger demographic and that is what they are going for, but they still might have lost at least one or two customers for that mistake.

 

[Onyx Oblivion]

If my 360 was still online, I'd suddenly have a female avatar for the next few weeks.

 

[The_root_of_all_evil]

did not a single person at Activision or Treyarch think that females might need to be considered here too?

C'mon Tom, don't you remember this?

http://www.escapistmagazine.com/news/view/102593-Rumor-Activision-Doesnt-Think-Female-Leads-Can-Sell-Games

Activision doesn't believe in women. Or is that just Kotick's latest PR move?

 

[the_pleasure_is_mine]

wait, will the codes in the article work? I don't have a 360, but I am really curious if you just accidentally gave away free avatar stuff codes.

OT: It is a little understandable to forget due to the fact that male gamers is a much bigger demographic and that is what they are going for, but they still might have lost at least one or two customers for that mistake.

Universal codes. They can be used as many times as possible until they are deactivated.

If my 360 was still online, I'd suddenly have a female avatar for the next few weeks.

I just attempted to download the items (Hey, free stuff right?) and it wouldn't download it as my avatar was male... which I found odd. They can now restrict our downloads depending on the sex of our avatar... interesting.

 

[cobrausn]

They're probably all just men with female avatars.

 

[Bobzer77]

did not a single person at Activision or Treyarch think that females might need to be considered here too?

C'mon Tom, don't you remember this?

http://www.escapistmagazine.com/news/view/102593-Rumor-Activision-Doesnt-Think-Female-Leads-Can-Sell-Games

Activision doesn't believe in women. Or is that just Kotick's latest PR move?

Well Activision is the embodiment of pure evil...

I find it funny that EA started being nice when Activision took a turn down douchebag lane.

 

[CheckD3]

This sure speaks a lot on the evolution of games and how over the years it's become a very diverse world in gaming, which every race, gender and sexual orientation is currently playing all the big games, the guys are just more likely to speak up about it.

Seriously though, this is a mistake that sets gaming back a bit, not so much that it has a big impact, but in terms of how game companies think, they continue to show their target audience and how they view making games for EVERYONE, rather than just certain people. It also shows that not enough people are "down with the times" or whatever Shame on you Treyarch, IW never made this mistake, lol

 

[thevillageidiot13]

This is why outsiders think the gamer demographic is a bunch of nerds who can't get girls.

The people who make our games forget that women exist. >.>

 

[Twad]

This is why outsiders think the gamer demographic is a bunch of nerds who can't get girls.

The people who make our games forget that women exist. >.>

Too bad for them to not consider 51% of the potential buyers.

 

[viranimus]

They're probably all just men with female avatars.

I might have made such an assumption at one point in my life, until I saw my ex playing WAW at the request of her sons friend who couldn't obtain a specific achievement on his own.

 

[flying_free18]

The worst part when I tried to download the code was that they suggested I give the code to a friend with a male avatar...

 

[Wakefield]

So...anyone can download them...regardless of whether they have Black Ops or not?

...

Yoink.

 

[Dogstile]

They're probably all just men with female avatars.

One day your'll meet a female gamer. Don't worry.

 

[cobrausn]

They're probably all just men with female avatars.

One day your'll meet a female gamer. Don't worry.

I have. She has a male avatar.

 

[Rock 'n' Soul]

They're probably all just men with female avatars.

Hey! I'm a woman who bought black ops and I was a little disappointed that I didn't get the same benefit. Oh well, free stuff all around!

 

[Daniel Nash]

She also has a penis