I don't think they're supposed to be taken seriously dude. Lighten up.Dense_Electric said:Oh, absolutely. And you can and should be offended by those things. I am, and I'm male (especially the Axe ads, the idea that I'm some sort of douchbag bicep fetishist (to paraphrase MovieBob) who can't get women on his own virtues is frankly insulting).ADDLibrarian said:I understand where you're coming from, I do, but I don't think these are the worst out there. I'm a woman...do you know how objectified WE still are in commercials? You don't think those Axe commercials get under our skin, where we turn into salivated sex nymphos just because a guy sprayed on some body spray? Or on the flip side of that motorcycle commercial- we're "emasculating" a man by being the driver? Or those stupid Snickers commercials where the guy is caught coming in late, and the woman is dumb enough to believe him when he says he was just getting up? Or how 99% of women in advertising are skinny, perfect looking, and perfectly dressed? Then again, this is the world of advertising-it's an image they're trying to promote for their product. Not realistic people. It's like the world of porn really- porn stars have certain ahem, anatomical traits to promote a fantasy image. Not all girls have double D cups, but that's not what the world of porn says. Same thing for guys; not all of them are well endowed, but that's the fantasy image they want to project.
But therein lies my point - the fact that such media is not the direct cause of the problem doesn't mean it should be ignored. If we focused more on stamping it out, rather than taking the "ignore it" standpoint, society would eventually get the idea that such insinuations are wrong. Did we tell the slaves to "ignore it?" Did we tell women seeking the right to vote to "ignore it?" Problems don't go away just because you don't acknowledge them, and I say everyone should stand up and fight the problem whenever it arises.
Me thinks that you're not taking these commercials seriously enough.Kenbo Slice said:Me thinks that you're taking these commercials a tad too seriously.Dense_Electric said:Bullshit.Canus said:It's about boring. Manliness has nothing to do with it.
It has everything to do with "manliness," or the alleged lack thereof.
I'd like to refine my previous statement. It isn't your condoning of such commercials per se that allows these social problems to continue, it's your almost militaristic refusal to take them seriously just because they appear in the form of a "joke" (and I use that term generously).
Let me pose you this more relevant scenario: if I made a humorous commercial insinuating that a woman riding a Harley with a black leather jacket, or fixing a car, or playing football, or whatever, was "un-womanly," and she needed to be "fixed" by taking her to a hospital where we'd feed her salad and make her ride on the back of a scooter wearing a pink helmet, would you find that funny? Oh, okay, you might say you do (and you might not even be lying), but there would nonetheless be a huge public outcry. Why are these ads acceptable, "funny" even, when the one I proposed is not?
I'm just going to quote myself since you made no argument refuting mine:
I'd like to refine my previous statement. It isn't your condoning of such commercials per se that allows these social problems to continue, it's your almost militaristic refusal to take them seriously just because they appear in the form of a "joke" (and I use that term generously).