Timothy Chang said:
May have a higher impact.
May increase the impact of some content.
May also increase the impact of some content.
A little less maybe and a little more decisive, scientifically derived fact, would be nice. You know you can't just use 'may' in place of something and have it mean the same thing, right guys? Kind of like how if you were to say looking at an ant may cause some people to go on a murder spree, it'd be worth fuck all as a statement and you would be a twat for saying it.