Likely true to an extent, however not taking a stand at all, pretty much guarantees there won't be any pressure to actually change/prevent the laws. Not to mention exposure. I didn't know Georgia was trying to pass a law like this, until this article popped up. Because Disney leaving an entire state is big news, whereas another article about some back asswards state passing shit bigotry laws, is getting lost in the noise these days.
Besides, if the lost wages/employment/business of the Disney stuff, is because the gay people you mention happen to work for Disney in that state...well they could probably get work elsewhere with the company
"Hey guys, so yeah, I used to work for you in Georgia, and you kind of took my job away, got an opening for me somewhere else?" I'd be willing to bet Disney would be accommodating in that regard. Sure many of them might be unable/unwilling to move, but it's still an option.
This isn't just a burden on gay people. I was just pointing out that this could hurt more gay individuals in worse ways than this bill might (believe it or not, but even bigots typically prefer money over not money. A thousand dollar cake to a gay wedding is not less money than a thousand dollar cake to a straight wedding and most people abide by that logic). It's a burden on anyone working for Disney in Georgia and all the businesses that are having people come into their shops during production. Some gay, some not. Some may want the bill to pass and others may not want or have anything to do with it. They're all being hurt the same and in all likelihood more people would be hurt by this and the damage is likely more significant than any damage being caused by that bill.
I do wonder how broad the bill is though. If someone walks into your restaurant are you able to turn them away due to orientation or is this specific to wedding services? I could see a thin religious defense for the latter but not for the former and if the former is what the bill allows then yeah, that would warrant extreme countermeasures. One of which would hopefully be Disney providing their excellent legal services to escalate the case quickly.
I'm also not entirely we should be able to force companies to serve anyone and everyone even though it avoids undue burdens on the discriminated (aka most vulnerable) individuals. Sure, we dislike hate and prejudice and we would like everyone to get along. But I'm not sure business owners and employees don't have a natural human right to work when they want to and not work when they don't want to even if their reasons are personal beliefs that are contrary to everything we believe in. It's just the fear of an undue burden on individuals and especially a fear of the return of a "whites only" scenario prevents us from even considering the ethics of telling a person that even if they have personal ethical/religious objections to be part of something that they MUST do it anyways or go out of business. Maybe it wouldn't make a difference in a large city where people can just go one block over to get the same or better service, but in a small town they may be getting refused by the only vender in town. So our response is perhaps to crush some people's rights more than we probably really should be doing in an effort to force them to act according to our own code of ethics and sensibilities.
I guess the way I think about this is whether or not I'd want to be forced to make something for a neo-Nazi or some kind of KKK leader. I'd like to believe that I should be able to refuse service based on personal moral grounds when confronted with that kind of evil but for me to be able to defend that I also have to accept that others also have their own set of morals and standards that may be drastically different from my own. It's easy for me to dismiss others concerns as saying they have no moral basis but in reality my sense of right and wrong is subjective. So it's actually a much more complicated subject when you think of it this way and some people may moreso believe that people have a right to act according to their own conscious rather than they believe that gays should be discriminated against. Would you respect someone less who believes discrimination against gays is wrong but also believes that people have a natural right to discriminate within their own realm of influence as part of freedom of speech?