It's gonna be a like button, just not with the same name.
Basically when someone posts sad news, people can't really like it, but it. So you get a different button that is in the same spirit. "I saw your post and I almost feel something about it", thought that's a too long name.
Also I need several more buttons.
"Who the fuck are you?"
"Stop poking me!"
"Stop sending me chain mail!"
"Stop asking me to play those fucking not-games!"
"Seriously, who the fuck are you and why do you keep adding me as friends?"
"Mom stop posting embarrassing shit from 20 years ago! No one wants to see me almost naked taking a bath as a baby! Even if they want, I don't fucking want other people to see that, I don't want to see that and I don't want you or anyone else to see that, I don't want that shit to even exist!"
"Mom stop reading youtube and facebook comments and stop complaining about them to me, they just raise your blood pressure for no reason!"