Their name is Wezel, and they founded the baked goods company Wezel's Pretzels.
Although it seems a reputable establishment, it's secretly a front for an underground black ops organization.
Their primary cash flow comes from South American Cocaine, that they smuggle in and sell to underprivledged youths in the inner cities. Also hippies.
They use the funds gained from the operation to research bioweapons in an effort to bring down the United States and Replace it with state more in line with their Pro Marxist philosophies.
...Or really I can't see who they are because of the forum traffic error, and am making this all up. You decide... But it's totally the Wezel thing.