Hey guys is this where we all jump up around the Slippery Slope fallacy and huddle inside our Conspiracy Theorist tents while clutching our tinfoil hats and complaining about how
a business wants to make money?
Edit because I actually read a few posts:
But people already buy gold from third party sources - why not cash in on the exchange as the first party? I read somewhere that MMO transactions concerning in-game material (including gold exchanges) were a 1-2 billion dollar industry in China alone. I would imagine it's larger on an international scale, if not just as large. That's a at least several hundred million blizzard could be cashing in right now.
That you would even suggest such a thing shows how little you know about WoW's Economy. This isn't EVE Online. It doesn't have a dynamic player driven economy. WoW players are selfish, entitled assholes who will do anything to get ahead of their fellow player (Yes, I am a WoW player. Yogg-Saron's a wanker.) and if that means buying gold from Blizzard: So be it.
In but a few days the market inflation would be through the roof. You would be seeing Eternal Fires for 500g just because that's what people would pay for them because they have that much disposable income now.
Blizzard put in gold sinks like the Traveller's Tundra Mammoth, Epic flying skill, repair bills and the Mechano-hog materials as a way of helping to curtail mass inflation. Them selling gold would directly go against their own principles.
Think, then speak.