Jim Sterling and the Mystery of the Missing Review Copy

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elvor0

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The Lunatic said:
Jim Sterling verified that he didn't finish the game in the following interview:



I personally think that when reviewing a story-driven game, not completing the story and then proclaiming one's opinion as "Finalised" and not disclosing the fact you haven't finished the game is deceptive at the very least.
Most reviewers don't finish the games. And lets be honest here, the achievement he has, puts him at about the 20 hour mark, FF 13s story, gameplay and characters weren't and hadn't been good up til to that point,(which is when I stopped playing because it was killing me) and even if they got good in the last 30 minutes, that doesn't retroactively make the proceding 24 and a half hours not shit. And 20 hours is MORE than enough to decide if a game is good or not.

I'm still bitter about the 3.50 I paid for a used copy of FF13. That's one less double vodka and coke that I will ever be able to buy, and 20 hours of my life I'll never get back. I can only take solace in the fact that Square didn't get any of my money or sales data.
 

Beliyal

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Jun 7, 2010
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MC1980 said:
While it's true that XIII was garbage until the end, the idea of half-assing a review leads to situations like the Mass Effect 3 debacle (reviewers not playing it to the end, yet throwing out 9s and 10s really made them look like a can of piss). Yeah, kinda wanna avoid that. Also if a bad game gets worse you can give it an even lower score! Everybody wins.

They don't need to 100% it, just an average persons playthrough should be the minimum for a scored review. Just look at Yahtzee's video of FF13, he played like 5 hours of it, and it's fine, because it was just a video of him ripping on the game, no scores or such.
I'm of the opinion that an ending can't make a game better... or worse. So yeah, not finishing ME3, in my opinion, does not sour the rest of the game, which was great (to me). If the game is enjoyable for 30 hours, an ending can't really affect it that much. Same thing if the game is bad for 30 hours. It can hardly be redeemed so much by the last hour that you forget all the shit and slogging through the bad parts. This idea that the ending is the only thing that matters... I don't know. I don't get it at all. Perhaps the ending can underwhelm you or excite you slightly, but to me, the majority of the experience is all those hours you put into getting to the ending. That's what counts and if the game was bad for several dozens of hours, I can't reasonably expect the person to play through to the end and then suddenly rate the game as better. It probably won't happen.

However, apparently, to some people it matters a lot. The only recommendation I have is to look for other reviews that are more in line with your opinion. I'm sure Jim wasn't the only one reviewing the game and that there were others who finished and liked it more. I don't think Jim's review was bad for this, but if he truly didn't finish the game at the time, I guess it would have been nice if he said so outright, just to avoid confusion.

As for why he didn't receive a review copy... Who knows. If I remember correctly, Jim said that they informed him that they "ran out" of review copies which seems a bit silly with the existence of digital copies. The first scenario you proposed seems like a more likely one for sure. They probably just don't have the policy giving out copies to individuals. I don't even know how famous and/or respected Jim is. It could be that they just overlooked him or forgot.
 

Quellist

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Oct 7, 2010
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Does anyone really care? I thought type 0 was just a piece of rubbish anyway and people were only going to buy it get the demo of FF XV? A bit like all those people who bought Zone of the Enders on PS2 just to get the MGS2 demo.
 

NPC009

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Aug 23, 2010
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Beliyal said:
As for why he didn't receive a review copy... Who knows. If I remember correctly, Jim said that they informed him that they "ran out" of review copies which seems a bit silly with the existence of digital copies.
It happens more than you might thing. It I haven't dealt with Square Enix in a while and don't know the specifics in their case, but it's not uncommon for PR to be handed a bunch of codes and the words 'spend wisely'. I dunno why it is the way it is, though. Does sending out digital copies cost the company money? Is it a case of not wanting to look cheap and desperate?
 

Fishyash

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The Bucket said:
Well yeah, but are they obligated to send them to literally every critic? I dont see this as Jim being denied one, he doesnt have the reach of a big website anymore, and he does his actual reviews on his own website which presumably gets even less hits than his Youtube. I have no idea why this is a big issue unless i'm missing something.
It's not necessarily obligation, but if a reputable critic (among consumers) wants to review a game before it comes out then denying them a review copy is anti-consumer. I assumed Jim Sterling is a reputable journalist and critic since he has worked for multiple video games websites, even if he's on his own now.

Was he actually denied? I have no idea about the process of procuring review copies. It could very well be possible that Squeenix has an awkward process to get review copies from them (which is a bad thing itself). I don't really care enough to look into it so I'm more concerned about the principle behind it. Denying review copies or making them unnecessarily hard to get; I don't see how that helps anyone really.

Of course since this is not a perfect world sending review copies to all critics who want them is possible, but at most this practice can be excused, but not defended or encouraged.
 

Beliyal

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Jun 7, 2010
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NPC009 said:
Beliyal said:
As for why he didn't receive a review copy... Who knows. If I remember correctly, Jim said that they informed him that they "ran out" of review copies which seems a bit silly with the existence of digital copies.
It happens more than you might thing. It I haven't dealt with Square Enix in a while and don't know the specifics in their case, but it's not uncommon for PR to be handed a bunch of codes and the words 'spend wisely'. I dunno why it is the way it is, though. Does sending out digital copies cost the company money? Is it a case of not wanting to look cheap and desperate?
Not sure. It could be cost-related or what you suggested about not wanting to look cheap and desperate. Or maybe they want to make sure that they give the codes only to reputable people, to prevent leaks or something like that. Either way, if they only get a limited amount of codes, then they will probably give them only to well-known and respected sites and companies. I'm not sure where Jim stands with that, probably isn't the highest on the list of people that SE would first approach with a code.
 

CaitSeith

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The Lunatic said:
Jim Sterling is an individual and not working with any other network. Japanese developers typically don't send review copies to individuals.
Well, you just solved the mystery. Why do you go into reputation, journalistic qualifications and reviewer entitlement when you already explained all in two sentences?

PS captcha: clean and shiny You must be at other forum, captcha...
 

LordLundar

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NPC009 said:
Beliyal said:
As for why he didn't receive a review copy... Who knows. If I remember correctly, Jim said that they informed him that they "ran out" of review copies which seems a bit silly with the existence of digital copies.
It happens more than you might thing. It I haven't dealt with Square Enix in a while and don't know the specifics in their case, but it's not uncommon for PR to be handed a bunch of codes and the words 'spend wisely'. I dunno why it is the way it is, though. Does sending out digital copies cost the company money? Is it a case of not wanting to look cheap and desperate?
Not really "cheap and desperate" but it does boil down to basic economics. You always want to keep the number of your freebies limited because while a digital version won't hurt the bottom line very much, it does have an impact on the profit margin.
 

NPC009

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Aug 23, 2010
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LordLundar said:
NPC009 said:
Beliyal said:
As for why he didn't receive a review copy... Who knows. If I remember correctly, Jim said that they informed him that they "ran out" of review copies which seems a bit silly with the existence of digital copies.
It happens more than you might thing. It I haven't dealt with Square Enix in a while and don't know the specifics in their case, but it's not uncommon for PR to be handed a bunch of codes and the words 'spend wisely'. I dunno why it is the way it is, though. Does sending out digital copies cost the company money? Is it a case of not wanting to look cheap and desperate?
Not really "cheap and desperate" but it does boil down to basic economics. You always want to keep the number of your freebies limited because while a digital version won't hurt the bottom line very much, it does have an impact on the profit margin.
I know of some smaller publishers that are a lot more generous, though. NISA basically spams their codes to whoever needs them. (Which is much appreciated, their catalog may be niche and quirky, some of their titles are perfect filler. Slow month? Let's see what NISA's up to! We have something to review, their games get attention, everyone's happy.)
 

T8B95

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Jamash said:
I don't find it odd that he wasn't sent a free review copy, but I do find it a bit odd that he hasn't used any of his $10,000 a month Patreon money to procure his own review copy.

As I understand it, his Patreon is set up so that he can continue to deliver the same reviews as he could when he was employed, and effectively his backers are his employers now instead of publications like Destructoid and The Escapist.

If people are paying him a monthly salary to be a professional games reviewer, then surely he owes it to his backers to use some of that money to procure games to review and give them the reviews they are paying for?

Why couldn't he have contacted Square Enix on his own initiative when he knew the game was being released and offered to buy an advanced review copy and pay for shipping so that he could provide the review of the game people are paying him to provide?

If he really is getting $10,000 to review games and continue his profession, then $60 or so is a drop in the ocean, it's only 0.6% of his monthly budget... but if $60 out of $10,000 is too much for a games reviewer to spend in order to review the latest big Final Fantasy game, then what exactly are people paying him that money for? Is it really just some kind of weird welfare system rather than an alternative means of funding and employment?
You're right, he can drop $60 on a new game...which is why he said, more or less, that he would do EXACTLY that.

https://twitter.com/JimSterling/status/578028321260310528

If you guys go to Jim's site and actually read his reviews, he says in the opening where he received his game from. A lot of them say something like "Reviewer purchased copy", so he does this fairly often. It's just easier and more convenient to get it through a press account, as it ensures that reviews can come out in a timely manner and better inform consumers.
 

Setch Dreskar

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Well to put this simply, 1) The overwhelming majority of reviewers don't play games to completion, there is a set schedule and strict deadlines to hit to ensure the review will receive as much traffic as possible at the Embargo date. Thinking that Jim can't comment on the majority of the game because he didn't finish the end of it, strikes me as very naive or simply grasping at straws from delusional fanboys. If a game start out bad, continues to be bad throughout the review and you say the game is a terrible experience then it's true, it doesn't matter if the game manages to pull out at the very end especially if its a long winded RPG.

2) Jim does infact work for a network, he was picked up by Polaris, aka the company owned by Disney now, almost instantly after switching to full time youtuber which is why, as Totalbiscuit said when developers try to abuse the DMCA against Jim; Good luck developers trying to take this to court, the House of Mouse really won't hesitate to rip you a new one. [Paraphrased so not a direct quote, it can be found on Totalbiscuit's news regarding the DMCA claims against Jim for the Slaughtering Grounds]
 

StreamerDarkly

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Setch Dreskar said:
2) Jim does infact work for a network, he was picked up by Polaris, aka the company owned by Disney now, almost instantly after switching to full time youtuber which is why, as Totalbiscuit said when developers try to abuse the DMCA against Jim; Good luck developers trying to take this to court, the House of Mouse really won't hesitate to rip you a new one. [Paraphrased so not a direct quote, it can be found on Totalbiscuit's news regarding the DMCA claims against Jim for the Slaughtering Grounds]
You almost make it sound as if the company named Disney stands up for fair use and the carefully measured application of copyright law. Which of course couldn't be further from the truth, as Mickey himself would attest to. If you hitch your wagon to Disney, one of greatest forces behind the bastardization of copyright, you've got absolutely no place lecturing anyone on frivolous copyright claims and how the whole system is just so fucked up.

On topic, this feels like more of a publicity stunt than anything by Sterling. The outrage needle doesn't budge for gaming personalities who consistently wave away ethical violations by their friends and then make a big stink about something this trivial. It's just a little too self-serving, Jimmy.
 

Malpraxis

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Jul 30, 2013
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I hardly see it as a mystery and the copy as missing. Thinking from a corporate standpoint, if there's a precedent of the company favoring a youtuber over another, that's clearly unfair, and bad PR, so they're playing it safe and probably set an arbitrary bar like 'having an editor', 'X number of reviews per year', 'online presence of X or more years', established website and brand', etc.

The old Occam's razor works. He just doesn't show up on their radar. The rest is just controversy for controversy's sake.
 

Davroth

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Apr 27, 2011
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I think free review copies provided by the publishers is one of the problems with games journalism these days. The only other critics I can think of who get special treatment like that are film critics. It's ridiculous, though. Food critics always pay for their meals, for example. Why this kind of special treatment for film and video game critics? It makes no sense. In an interest to be as impartial as possible, it makes no sense to get free review copies. Not to mention that publishers effectively try to gag big outlets with the threat of not providing review copies and review embargos that sometimes extend past the games release date.

The whole system should be abolished. And the easiest way towards that would be for those journalists to refuse to take them. But no, instead Jim, the "not-journalist" (anymore) threatens the developer right back by saying that the game is now lower on his priority list. Class act, as usual, Mr. Sterling.
 

NPC009

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Aug 23, 2010
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Davroth said:
I think free review copies provided by the publishers is one of the problems with games journalism these days. The only other critics I can think of who get special treatment like that are film critics. It's ridiculous, though. Food critics always pay for their meals, for example.
To be fair, it's usually the publication that picks up a food critic's bill. Many game critics (or the publications they work for) wouldn't be able to afford their own review copies. For me and many of my collegues it would nearly halve our income if we had to pay for every game we review. The people mostly doing reviews of smaller games would be hit especially hard if we're talking magazines, because there you get paid by the page. New Battlefield get four pages, the 40 hour JRPG gets maybe one.

Also, if it weren't for those review copies, smaller games might slip under the reader. I've mentioned NISA before. While their games are often quite quirky, they do publish good titles that would appeal to a wider audience. It's easy to overlook them, though. The download code popping up into your inbox is a great reminder. Well, I guess a simple press release would do, but then someone has to go out to buy the game and that might make it sink to the bottom of the priority list, because maybe the title is only available digitally (gifting games can be a hassle) or it's not in stock at a local retailer. For the sake of diversity, right now, review copies are a good thing.

Why this kind of special treatment for film and video game critics? It makes no sense. In an interest to be as impartial as possible, it makes no sense to get free review copies. Not to mention that publishers effectively try to gag big outlets with the threat of not providing review copies and review embargos that sometimes extend past the games release date.
I assume it's because games and movies become available to an extremely large audience within a day of release, and consumers want to know if it's worth their money. It's different from a restaurant that fills, I don't know, a several hundreds seats a day and has customers from within a 50 mile radius? (I don't know much about restaurants.)

Also, if you think reviewers don't know what the price of a new triple A game or a movie ticket feels like, you're dead wrong. Sure, sometimes you get lucky and get to review the game you wanted to buy anyway, but it's not uncommon for a publication to have over a dozen reviewers. So, if you want a certain game, you're probably going to have to buy it yourself.

Sure, embargos are a *****, especially for magazines, but it's not as if publications don't work around it. I've seen some pretty big middle fingers go up. For instance, an old editor-in-chief once found out the reviewer had forgotten to notify him that there was an embargo in place when handing in the review. This was a problem, because they were a few hours before the magazine's deadline and saving the review for next issue would be a disaster. So he chopped of the score, called it a 'thorough hands-on preview', and published it anyway. Or you know, in case of a late embargo, simply claim the review was written by a writer who happened to recieve his pre-order early.


The whole system should be abolished. And the easiest way towards that would be for those journalists to refuse to take them. But no, instead Jim, the "not-journalist" (anymore) threatens the developer right back by saying that the game is now lower on his priority list. Class act, as usual, Mr. Sterling.
So, let's say you abolish the system. You know what would happen? First, many publication would have a massive financial problem on their hands. Their budget for review copies would increase tenfold if not more if they want to keep offering the same amount of content. Sure, they could demand reviewers buy their own copies, but like I said, most of them don't get paid much. They'd also really screw over the writers that focus more on niche titles instead of triple A stuff. Because now they'd have to consider: will I buy and review the newest Call of Duty and earn a paycheck that looks like something one might call a decent? Or should I review this JRPG that looks kind of cool and eat instant noodles for the rest of the month?
 

TheMysteriousGX

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Not to mention, if you have to wait until you can buy a game, your review isn't going to be available until significantly after launch.

IE: The time period where most of the copies of a game are sold. Cynical me thinks there's plenty of publishers who'd be more than happy for certain games to not have launch day reviews. AC: Unity, anyone?
 

NPC009

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Aug 23, 2010
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True, big publishers sometimes have 'distribution problems' or some other reason send out review copies late. But they can't stop the inevitable and there's no way in hell I'm going to feel sorry for them.

Some companies are really good about it, though. It's not uncommon for Namco Bandai to mail download codes/review copies several weeks before release. That's awesome. It means I'll be able to complete something like a Tales game without racing through it at break neck speeds or giving up things like sleeping or proper hygiene. I case of Tales of Xillia I was near the end of my second playthrough when I handed in my review, a day before launch. They do have launch day embargoes sometimes (I think they were particularly worried about Tales of Hearts R), but since these are also used to make most reviews go up right when the game is available in stores (essentially concentrating media attention around the time the game needs it most), I can't can't be too hard on them.
 

Fappy

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NPC009 said:
True, big publishers sometimes have 'distribution problems' or some other reason send out review copies late. But they can't stop the inevitable and there's no way in hell I'm going to feel sorry for them.

Some companies are really good about it, though. It's not uncommon for Namco Bandai to mail download codes/review copies several weeks before release. That's awesome. It means I'll be able to complete something like a Tales game without racing through it at break neck speeds or giving up things like sleeping or proper hygiene. I case of Tales of Xillia I was near the end of my second playthrough when I handed in my review, a day before launch. They do have launch day embargoes sometimes (I think they were particularly worried about Tales of Hearts R), but since these are also used to make most reviews go up right when the game is available in stores (essentially concentrating media attention around the time the game needs it most), I can't can't be too hard on them.
The only experience I have with this sort of thing was when I wrote a review for the Skyrim Dragonborn DLC and posted it on release day. I got invited to participate in the closed beta and had to sign an NDA. I'd already completed it twice before release day, and because I got my review out as soon as I was allowed to it actually got a lot of traffic. I was pleased XD

Since I haven't been paid to do this since college my other reviews always came out days to weeks after launch. No review copies for the amateurs!
 

Xyebane

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Feb 28, 2009
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The Lunatic said:
Jim Sterling Lied about playing Final Fantasy XIII, and gave it a bad review too!

Now, obviously, giving a game a bad review would be terrible grounds to disqualify any person from reviewing future games. Especially games like FFXIII. However, the fact of the matter is, Jim outright lied with his playtime for the game, a lie revealed by his PSN achievements, which upon discovery he made private.
Uh, no. When did Jim ever say he finished the game completely? Who actually expects a reviewer to finish a game like FFXIII in time for reviews? Why does no one care when reviewers give games great reviews after only playing the first few hours?

Stop being psychotic. You are completely distorting the truth.

And why do you care so much that someone on the interwebs doesn't like a game you clearly do?
 

elvor0

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StreamerDarkly said:
Setch Dreskar said:
2) Jim does infact work for a network, he was picked up by Polaris, aka the company owned by Disney now, almost instantly after switching to full time youtuber which is why, as Totalbiscuit said when developers try to abuse the DMCA against Jim; Good luck developers trying to take this to court, the House of Mouse really won't hesitate to rip you a new one. [Paraphrased so not a direct quote, it can be found on Totalbiscuit's news regarding the DMCA claims against Jim for the Slaughtering Grounds]
You almost make it sound as if the company named Disney stands up for fair use and the carefully measured application of copyright law. Which of course couldn't be further from the truth, as Mickey himself would attest to. If you hitch your wagon to Disney, one of greatest forces behind the bastardization of copyright, you've got absolutely no place lecturing anyone on frivolous copyright claims and how the whole system is just so fucked up.

On topic, this feels like more of a publicity stunt than anything by Sterling. The outrage needle doesn't budge for gaming personalities who consistently wave away ethical violations by their friends and then make a big stink about something this trivial. It's just a little too self-serving, Jimmy.
He's not saying that Disney aren't guilty of frivilous lawsuits, he's saying that noone would want to go up against them in court because Disney Lawyers.