Kraft's Cadbury Takeover

[dsmops2003]

I don't think Kraft will close the plant but rather shed redundant positions within the corporate offices. The factory workers should be fine its the suits that need to worry.

 

[brtshstel]

I doubt Kraft is stupid enough to ruin the Cadbury recipes. Kraft bought them out so they could add their name to the list of brands they are collecting and increase revenue from the Cadbury patrons.

Cadbury has a good customer base by their distinct products, and they would do well to just leave it be. If they are smart, they won't change anything, they'll probably just drop the least-selling products and focus on products that work best. They didn't ruin Nabisco, Oscar Mayer or Maxwell House when Kraft acquired them, so I doubt the will ruin Cadbury.

The only thing different in the products will be that the label in the back will say "Cadbury, a division of Kraft Foods. Inc."

 

[Azure-Supernova]

So your reasoing for being pissed off is the same as the Pink Floyd fans who went into fanboy rage when The Flaming Lips re-recorded Dark Side of the Moon?

Nah, it's more like when they demolish that park I used to play on when I was a kid. Cadbury Crunchies, the blue plastic swingset, dungarees... those were the days...

 

[the idiot computer]

Looking at this from a simple economical stand point what happens if the Kraft chocolate dosen't sell it would mean more job loss more unemployment.(now from a consumer) and most of all the heart and soul of the franchise and cadbury is almost 200 years old and thats terrible.

 

[DannyBoy451]

Yeah, I plan on buying some true Cadbury chocolate before it all gets replaced with Kraftbury "chocolate". Who's up for some chocolate-flavour KD?

Also: Yanks don't know good chocolate, judging by DannyBoy's comment.

Congratulations on failing to check my profile and notice that I'm British, lololololol.

 

[Azure-Supernova]

I doubt Kraft is stupid enough to ruin the Cadbury recipes. Kraft bought them out so they could add their name to the list of brands they are collecting and increase revenue from the Cadbury patrons.

Cadbury has a good customer base by their distinct products, and they would do well to just leave it be. If they are smart, they won't change anything, they'll probably just drop the least-selling products and focus on products that work best. They didn't ruin Nabisco, Oscar Mayer or Maxwell House when Kraft acquired them, so I doubt the will ruin Cadbury.

The only thing different in the products will be that the label in the back will say "Cadbury, a division of Kraft Foods. Inc."

Well that's what I'm hoping for, but if they do end up merging production with another of their chocolatiers, would it be economic for that facility to produce two types of chocolate? So should they merge it with Milka, will they still sell both... or will Milka be Cadbury or Cadbury be Milka?

 

[Binerexis]

So long all the Cadbury products don't taste any different, I honestly don't care about this take over.

 

[Eekaida]

Cadbury would have done the exact same thing in their situation, this is capitalism in action.

In fact, it's very likely that Cadbury would have shifted production to Eastern Europe in a few years anyway, so holding them up as the potential saviours of British production is just naive.

INCORRECT!! The history of the Cadbury company speaks for itself - for example, in the 1800's the Cadbury company built an entire town for the people who worked in its factories, including shops and health centres, and even hired doctors and teachers to give their workers a better quality of life. The town still stands, named Bourneville (the chocolate was named after the town, not the other way around), and to this day remains the only town in England where it illegal to sell alcohol, as decreed by its original founders.
Afew years ago the local tesco applied for a liquor lisence, but it was denied because of opposition from the people who lived there.

BUT ANYWAY.

I don't actually like Cadbury's chocolate - I'm more of a galaxy fan. From what I've gathered, people don't care so much about the company as the product itself - afterall, american company's are known for putting profits before quality, and people are worried that the chocolate is going to become inedible.

Don't believe me? American chocolate isn't legally classified as chocolate here in england becuase it contains several chemicals that have been banned in this country.

 

[DannyBoy451]

Cadbury would have done the exact same thing in their situation, this is capitalism in action.

In fact, it's very likely that Cadbury would have shifted production to Eastern Europe in a few years anyway, so holding them up as the potential saviours of British production is just naive.

INCORRECT!! The history of the Cadbury company speaks for itself - for example, in the 1800's the Cadbury company built an entire town for the people who worked in its factories, including shops and health centres, and even hired doctors and teachers to give their workers a better quality of life. The town still stands, named Bourneville (the chocolate was named after the town, not the other way around), and to this day remains the only town in England where it illegal to sell alcohol, as decreed by its original founders.
Afew years ago the local tesco applied for a liquor lisence, but it was denied because of opposition from the people who lived there.

BUT ANYWAY.

I don't actually like Cadbury's chocolate - I'm more of a galaxy fan. From what I've gathered, people don't care so much about the company as the product itself - afterall, american company's are known for putting profits before quality, and people are worried that the chocolate is going to become inedible.

Don't believe me? American chocolate isn't legally classified as chocolate here in england becuase it contains several chemicals that have been banned in this country.

You seem to be making the mistake of assuming that there is any relation between the ethics of the company's founders, who are all fucking dead now, and the lovely corporate machine that the company is now.

Also: lol snobby Anglo-centric myth about American chocolate, because implying Americans suck is cultured.

 

[Nemu]

Cadbury would have done the exact same thing in their situation, this is capitalism in action.

I tend to agree.
While I've not really followed the whole deal closely because, well...it's just fsking CHOCOLATE, I think it's just going to affect releases more than anything--Cadbury products will more widely be available in the US and Canada (despite already having a fairly large presence) and Kraft will toss more of it's product across the pond. *shrugs*



But, again...it's only chocolate...

 

[electric discordian]

okay here is something no one has posted yet. Kraft cannot afford to buy Cadburys, so the Royal Bank of Scotland is loaning them the money.

This means that all the workers at cadburys have through the taxation that props up R.B.S paid to make themselves redundant! Aside from utterly destroying one of the best companies in the UK our government has yet again boned the British taxpayer.

All to enable the creator of Aerosol cheese to own another chunk of the UK having already taken over I believe Fry's some years ago and strip mining the company into the ground.

It's a sad day!

 

[mikecoulter]

I'm pretty annoyed about it. I love Cadbury, visited their factory twice!

 

[Eekaida]

Cadbury would have done the exact same thing in their situation, this is capitalism in action.

In fact, it's very likely that Cadbury would have shifted production to Eastern Europe in a few years anyway, so holding them up as the potential saviours of British production is just naive.

INCORRECT!! The history of the Cadbury company speaks for itself - for example, in the 1800's the Cadbury company built an entire town for the people who worked in its factories, including shops and health centres, and even hired doctors and teachers to give their workers a better quality of life. The town still stands, named Bourneville (the chocolate was named after the town, not the other way around), and to this day remains the only town in England where it illegal to sell alcohol, as decreed by its original founders.
Afew years ago the local tesco applied for a liquor lisence, but it was denied because of opposition from the people who lived there.

BUT ANYWAY.

I don't actually like Cadbury's chocolate - I'm more of a galaxy fan. From what I've gathered, people don't care so much about the company as the product itself - afterall, american company's are known for putting profits before quality, and people are worried that the chocolate is going to become inedible.

Don't believe me? American chocolate isn't legally classified as chocolate here in england becuase it contains several chemicals that have been banned in this country.

You seem to be making the mistake of assuming that there is any relation between the ethics of the company's founders, who are all fucking dead now, and the lovely corporate machine that the company is now.

Also: lol snobby Anglo-centric myth about American chocolate, because implying Americans suck is cultured.

I'M GLAD YOU BOUGHT THAT UP!! A friend of mine rescently went to visit his girlfriend and bought back a bag of Kraft chocolates - THEY TASTED LIKE CRAP. That is not a myth, nor is the fact that they contain chemicals BANNED here in england by LAW. Its FACT and PERSONAL EXPERIENCE. Americans only suck when they assume they're right without paying attention to what was being said - or written.

Also, yes, those founders are dead, but what's your point? The point I was making is that the Cadbury brand is much beloved in this country for many reasons, rather than just being another 'corporate machine.'

 

[Julianking93]

What's Cadbury?

 

[soilent]

Why?
Why.....
why...
why..
why.

*Stands there looking shocked*

 

[DannyBoy451]

I'M GLAD YOU BOUGHT THAT UP!! A friend of mine rescently went to visit his girlfriend and bought back a bag of Kraft chocolates - THEY TASTED LIKE CRAP. That is not a myth, nor is the fact that they contain chemicals BANNED here in england by LAW. Its FACT and PERSONAL EXPERIENCE. Americans only suck when they assume they're right without paying attention to what was being said - or written.

Also, yes, those founders are dead, but what's your point? The point I was making is that the Cadbury brand is much beloved in this country for many reasons, rather than just being another 'corporate machine.'

Make your next post in all-caps, I don't think you're stating your point hard enough.

I've visited America, I'm aware that most American chocolate isn't very good, but I'm pretty sure that's more to do with too much sugar and not enough coco than the levels of arsenic and cancer in it.

Oh, and Cadbury is just another corporate machine, the only reason people in this country get wet for it is because of nostalgia, and the fact they like stuffing their faces with affordable lumps of sugar, milk and coco butter.

 

[ScarlettRage]

as long as they still have the mini eggs i shall not care

 

[Slycne]

You all understand how this works right? Cadbury agreed to Kraft's bid. You're talking out of two heads attempting to praise one company and demonize another when they are both a part of this deal. I quite enjoy Cadbury's products and I don't think it's in Kraft's best interest to change that much, but any resulting changes are shared by both companies.

 

[Eekaida]

I'M GLAD YOU BOUGHT THAT UP!! A friend of mine rescently went to visit his girlfriend and bought back a bag of Kraft chocolates - THEY TASTED LIKE CRAP. That is not a myth, nor is the fact that they contain chemicals BANNED here in england by LAW. Its FACT and PERSONAL EXPERIENCE. Americans only suck when they assume they're right without paying attention to what was being said - or written.

Also, yes, those founders are dead, but what's your point? The point I was making is that the Cadbury brand is much beloved in this country for many reasons, rather than just being another 'corporate machine.'

Make your next post in all-caps, I don't think you're stating your point hard enough.

I've visited America, I'm aware that most American chocolate isn't very good, but I'm pretty sure that's more to do with too much sugar and not enough coco than the levels of arsenic and cancer in it.

Oh, and Cadbury is just another corporate machine, the only reason people in this country get wet for it is because of nostalgia, and the fact they like stuffing their faces with affordable lumps of sugar, milk and coco butter.

Its not about sugar and coco. For more information on the banned chemicals, look on the daily mails website, since they've been pretty staunchly opposed to the take over from the start. Also, yes, corporate machine BLAHBLAHBLAH so it thorntons, lush, bodyshop etcetcetc. Being a corporate machine doesn't automatically make you morally bankrupt or hated by people.

 

[Slycne]

I'M GLAD YOU BOUGHT THAT UP!! A friend of mine rescently went to visit his girlfriend and bought back a bag of Kraft chocolates - THEY TASTED LIKE CRAP. That is not a myth, nor is the fact that they contain chemicals BANNED here in england by LAW. Its FACT and PERSONAL EXPERIENCE. Americans only suck when they assume they're right without paying attention to what was being said - or written.

Also, yes, those founders are dead, but what's your point? The point I was making is that the Cadbury brand is much beloved in this country for many reasons, rather than just being another 'corporate machine.'

Strange see as how Kraft doesn't own a product like that. Kraft Foods Brands [http://www.kraftfoods.co.uk/kraft/page?siteid=kraft-prd&locale=uken1&PagecRef=483&Mid=483].

What was that about -

Americans only suck when they assume they're right without paying attention to what was being said - or written.

You are probably mistaking it for Hershey's. And I'll give you that their lowest quality stuff shouldn't even be remotely associated with chocolate.