Microsoft Exec Calls 3D a "Science Experiment"

[harv3034]

Well then.

Hopefully it is "something every game company just needs to get out of their system."

quote courtasy of... Who else but Yahtzee of course

 

[Something Amyss]

It's less of a science experiment, and more of a marketing experiment. 3D has matured to the point that you don't need to go around putting "3D" at the end of a film title to show it's gonna be in 3D; so the only question left is, will audiences dig it?

I think that's what he was trying to say, not a "will this work" scenario, but a "will this work [under these conditions]" thing. But this is pure speculation of course, he could have meant science experiment literally. I suppose.

I agree with your inetpretation.

I think this is poorly timed, since the push on HDTVs is so new. I know HD itself isn't new, but the attempt to court the HD media market as well as the HD TV market is something that only complicates 3D. This seems to be what he's talking about with enjoyment now, as opposed to when people replace their TVs in a few years.