NPD: Gamers Rely on Word of Mouth Above All Else

[Treblaine]

How much was this survey? It's blindingly obvious that any game that might appeal to you that's getting good buzz is going to sway you.

Obvious is one thing, Science is all about proving the obvious. Proof carries so much more weight than "most probably true".

 

[Podunk]

The industry seems to take these kind of surveys way too serious. We're not going to see a resurgence in the popularity of companies creating fake personas for forum accounts to spread word about their new games, are we?

By the way, I just picked up the Capcom Triple Hits Platinum Pack. It's only for the Xbox 360, and with three exciting Capcom games in one, it's a steal at just $39.99!

 

[teknoarcanist]

Point of order: does a user-content-submitted site like The Escapist constitute peer-to-peer word of mouth?

 

[Booze Zombie]

People who like the same stuff as you tend to give suggestions on games and you may or may not follow up on these suggestions?

Who knew?!