I guess I can understand how he feels, because it's hard to make ends meet for game developers at times and you feel your content should have the same protection as music and films.
However there is a significant difference. If I were to watch Iron Man or The Avengers on Youtube with a couple friends then we'd go either "That was a great movie" or "That was a bad movie" and apart from discussions about why we thought what we thought then that would be the end of it. However when I look at gameplay footage and think "Dude, that looks awesome" that is the start of it. I then try to decide if I should buy it or not to do the same things.
They might be able to earn money if they get a cut from the people posting the footage, but then again, marketing is actually quite expensive. It's not free marketing if you analyse the full picture, but it is marketing that they don't have to organize or pay for directly.
However there is a significant difference. If I were to watch Iron Man or The Avengers on Youtube with a couple friends then we'd go either "That was a great movie" or "That was a bad movie" and apart from discussions about why we thought what we thought then that would be the end of it. However when I look at gameplay footage and think "Dude, that looks awesome" that is the start of it. I then try to decide if I should buy it or not to do the same things.
They might be able to earn money if they get a cut from the people posting the footage, but then again, marketing is actually quite expensive. It's not free marketing if you analyse the full picture, but it is marketing that they don't have to organize or pay for directly.