I heard this theory a while ago, but I havn't really given it much thought.
link. [http://discovermagazine.com/2007/brain/video-games/article_view?b_start:int=2]
For those of you who can't be bothered to read it, it basically states that video games release dopamine into your system (Dopamine being roughly associated as the 'reward' hormone. According to the article, it is used by the body to encourage you to 'explore new avenues for reward in your environment'). Now, we all know what hormones can do to people, and dopamine is one of those hormones which spawns addicts. There is even a drug 'dope' that focuses purely on that substance.
So, despite the hate for certain video game companies, such as EA, I think that because the games have us literally addicted, we will tolerate their alienating business policies and mediocre games, just to get our fix. They are like drug dealers. I think the more pressing question is whether or not the companies know this.
Thoughts?
link. [http://discovermagazine.com/2007/brain/video-games/article_view?b_start:int=2]
For those of you who can't be bothered to read it, it basically states that video games release dopamine into your system (Dopamine being roughly associated as the 'reward' hormone. According to the article, it is used by the body to encourage you to 'explore new avenues for reward in your environment'). Now, we all know what hormones can do to people, and dopamine is one of those hormones which spawns addicts. There is even a drug 'dope' that focuses purely on that substance.
So, despite the hate for certain video game companies, such as EA, I think that because the games have us literally addicted, we will tolerate their alienating business policies and mediocre games, just to get our fix. They are like drug dealers. I think the more pressing question is whether or not the companies know this.
Thoughts?