I just ran across a statistic that says approximately 25% of Americans didn't read a book last year and I was curious to see how often people around here read. I personally read about 3 books a month which is not nearly as many as I'd like to. I think part of the problem is that I don't see advertisements for books often enough and I'm too lazy to actually look up what is coming out. What will usually happen is I will see a commercial for a movie and be like, "oh, that looks interesting, I think I'll see that." But with books I have to do more work to find out what's out there and what's good.