I'm a budget gamer so I generally sit and wait patiently for Steam sales. However, on rare occasion that I do buy a game on or near the launch date I will buy retail when a publisher is charging us console price for a PC game. $60 for a digital distribution copy of Starcraft? Yeah if they're not going to pass the cost benefit of digital distribution down to me I'm going to say **** em and go buy it from the store. I'm expecting the same deal from Skyrim... though maybe I'll be able to cash in a little on a Steam Christmas sale.