My first thoughts on the subject are that it's a publicity stunt.
If it's legit, well you figure if they sell them for like $15 apiece that's $1500 and people have risked jail time for less.
If I had to make a wild guess with my base of knowlege, I'd say that the games will wind up being moved in a flea market, like the one outside Giant's Stadium, I'm sure Maryland probably has an equivilent. That's the kind of place where stuff that "fell off the back of a truck" tends to wind up since it gets turned into cash quickly and anonymously. I doubt we'd be seeing them trying to sell the copies from the back of a van in a parking lot, all stereotypes aside.
Think of it this way, you sell the boxes of video games to a fence, for a quick $1,500, the fence takes them with his other stuff to a flea market and sells them for like $40.00 apiece since the game isn't going to drop in price that quickly in the stores, and people will be getting a deal, and he makes $4,000.
My guess is that it will wind up something like that.
As far as tracking the media goes, there are all kinds of issues with people doing things like that (privacy concerns) and if they did do it, it would be a massive craps shoot as to whether they would get the thieves, or just some dumb kid who got a deal on a game.
With all the copies leaked early out there there is probably too much "backround noise" from other people playing illegally to track the copies, even state by state (and let's be honest, the game launches in a couple of hours). What's more I'm a firm believe that the companies themselves leak copies of games before release to help generate hype.