Rust Dev Thinks Limiting Steam Releases is "Insane"

StewShearerOld

Geekdad News Writer
Jan 5, 2013
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Rust Dev Thinks Limiting Steam Releases is "Insane"



Game maker Garry Newman believes that Valve should add as many games to Steam as it can.

Steam is releasing a lot of games this year. In fact, just looking at the numbers, the digital download service <a href=http://www.gamasutra.com/view/news/217675/More_games_have_released_on_Steam_so_far_in_2014_than_all_of_last_year.php>has already added more new software in the first 20 weeks of 2014 than it did in the entirety of 2013. This, for some, is a situation that's both untenable and, ultimately, unsustainable. Some have gone so far to call for fewer Steam releases and a larger focus on <a href=http://www.escapistmagazine.com/videos/view/jimquisition/8753-Steam-Needs-Quality-Control>controlling quality rather than encouraging quantity. According to Garry Newman, the creator of Rust and Garry's Mod, however, the very concept of cutting down on new Steam releases is "insane."

According to Newman, the problem isn't rooted in Steam releasing too many games but rather, in good developers not doing enough to help their works stand apart from the crowd. "The focus should be on the users, not the developers. Users getting the choice of thousands of games is a good thing," said Newman. "The attitude that Valve should only allow X games a month on Steam is insane. Why would you limit it? Have you released a game and it isn't selling? Make it better. Do some marketing."

Newmann would go on to express that it's not Valve's responsibility to step and control overcrowding. "Steam is a digital distribution platform; they put your game on their store and allow people to buy it. Any extra exposure you get by being featured should be seen as an extra-unexpected bonus. It shouldn't be relied on to sell your game."

Of course, some would likely make the argument that the potential problems with Steam's current release practiced aren't just a matter of good developers having their products lost in the shuffle. Rather, you could argue that Steam itself risks degrading its user base by cultivating a cesspool of bad games that customers have to wade through to find anything good.

Source: <a href=http://www.mcvuk.com/news/read/cut-the-number-of-games-on-steam-that-s-insane-says-rust-creator/0133210>MCV


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Avaholic03

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May 11, 2009
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Right...because indie developers often have a large marketing budget to "help their works stand apart from the crowd". In fact, the very definition of a "good developer" to me is someone who doesn't use their money for marketing, but instead uses it to better their game. So if anything, the shitty developers would have more marketing dollars to cloud the picture (since they obviously aren't putting as much effort into their games), while the good developers would continue to get lost in the shuffle.
 

Therumancer

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Nov 28, 2007
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I don't think STEAM should limit the number of games they put out, but they should do more quality control, for starters they need to stop releasing "Early Access" games and only put up finished works. While it might involve some subjectivity, a big part of the problem is a lot of the stuff is *obvious* in being rapidly produced shovelware, and honestly I think STEAM should be more assertive in telling people "no". Among other things I personally feel they should also disallow anything produced with say RPG maker (even if they sell the software for it). To me it seems like STEAM's system has meant everyone churning out a quick JRPG product figures they can stick it on STEAM for a couple of bucks, instead of just putting it up for free download like the old days. This leads to tons of this stuff glutting the marketplace... and I think it detracts from more "serious" indie developers like the guys doing "Darkest Dungeons" and "Starcrawlers".
 

ron1n

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Jan 28, 2013
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There's nothing wrong with the number of games coming out. Steam just needs to fix their horrid store-front so that terrible shovelware, old mobile game ports and early access/green-light crap isn't clogging up the front page.

It would take probably all of one person on Valves end to simply browse the daily releases and ensure all rubbish and old ports gets left off the new games space. And keep early access in the early access section.

I just don't understand why steam seems so reluctant to embrace any kind of common sense.

Failing that, let us FILTER what we want/don't want to see on our steam store.
 

Albino Boo

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Jun 14, 2010
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Avaholic03 said:
Right...because indie developers often have a large marketing budget to "help their works stand apart from the crowd". In fact, the very definition of a "good developer" to me is someone who doesn't use their money for marketing, but instead uses it to better their game. So if anything, the shitty developers would have more marketing dollars to cloud the picture (since they obviously aren't putting as much effort into their games), while the good developers would continue to get lost in the shuffle.
Why are games different from anything else that is sold in shops? Marketing is part of business regardless of sector you are in for the simple reason, the more people that have heard of you product the more people that buy it. It doesn't matter how good your game is if no one knows it it exists.
 

Canadamus Prime

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Jun 17, 2009
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Apparently Mr. Newman is unfamiliar with his history because market over saturation is exactly what caused the great crash of the '83.
 

ClockworkUniverse

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Nov 15, 2012
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They don't need to "limit the number." They need to stop letting worthless shit through. If there are a hundred legitimately good games to release one week, release a hundred games. If there are zero legitimately good games to release one week, release zero games.
 

Magmarock

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Sep 1, 2011
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What a foolish sentiment. Remember the crash in 87. While it's not likely to happen again don't underestimate the situation. It's very bad to overwhelm the consumer with choice and expect them to do all the work. There very much is such a thing as too much choice just as mush as there is too little. It's important to find that sweet spot.
 

Zontar

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Feb 18, 2013
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albino boo said:
Avaholic03 said:
Right...because indie developers often have a large marketing budget to "help their works stand apart from the crowd". In fact, the very definition of a "good developer" to me is someone who doesn't use their money for marketing, but instead uses it to better their game. So if anything, the shitty developers would have more marketing dollars to cloud the picture (since they obviously aren't putting as much effort into their games), while the good developers would continue to get lost in the shuffle.
Why are games different from anything else that is sold in shops? Marketing is part of business regardless of sector you are in for the simple reason, the more people that have heard of you product the more people that buy it. It doesn't matter how good your game is if no one knows it it exists.
If Steam is no different "from anything else that is sold in shops", then why isn't there a limit to the number of products they hold? I know it's a little off topic, but Steam, being digital distribution, doesn't have some of the limits which real stores do.

While in a real store you have X amount of shelf space, and Y amount of it is premium shelf space, steam has neither X nor Y as a limiter, so they don't have to make the hard call on what does and what doesn't get threw. While this wasn't a problem in the past when Valve actually had standards, now the floodgates seem to have opened with no quality control and the hip new features are either ones most of us don't trust (Early Access) or have failed so miserably they are being removed altogether (Greenlight).

So brining this back on topic: if you had, say, 10 games being released each week, and 8 of them are from small indie devs, 2 of them will probably appear on the store page (you know which 2) and the other 8 will ether be pushed onto a secondary page only accessible threw a filter, or be dead on arrival altogether with only a category search or a direct by-name search being the means of finding it. Add in about 2 weeks of this same thing happening, and then any game released the first week from the indie devs would be completely reliant on their marketing (which they are unlikely to have had much capital to devote to) to be able to keep the game alive.
 

Vegosiux

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May 18, 2011
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albino boo said:
Avaholic03 said:
Right...because indie developers often have a large marketing budget to "help their works stand apart from the crowd". In fact, the very definition of a "good developer" to me is someone who doesn't use their money for marketing, but instead uses it to better their game. So if anything, the shitty developers would have more marketing dollars to cloud the picture (since they obviously aren't putting as much effort into their games), while the good developers would continue to get lost in the shuffle.
Why are games different from anything else that is sold in shops? Marketing is part of business regardless of sector you are in for the simple reason, the more people that have heard of you product the more people that buy it. It doesn't matter how good your game is if no one knows it it exists.
See, if marketing was about "letting people know about our product"...as opposed to "attempting to overwhelm people's rational judgement by sticking superlatives onto everything"...or even "getting people to buy shit without even being honest with them about what they're buying"...
 

Isalan

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Jun 9, 2008
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Pretty sure he'd be singing a different tune if Rust got bumped off the front page of the store by 9 Freddie Fish games being re-released en masse. Being on the front page of the steam store in the new releases section is a huge boon for a game, and filling the schedule with 10-15 year old shovelware isn't doing anyone any favours.

Honestly, as companies pump all their old games onto Steam I'm pretty sure this is a problem that will eventually solve itself, once every game that anyone has any possibility of buying/re-buying has been released then the new releases should go back to new games, right? Right?

Making sure games are technically working and not just bugged, atrocious money grabs put out by shills though, that's something Valve needs too look at. Seriously, employ a couple of people to play through the first hour or 2 of any game planned for release too see if it works. Soul crushing work most likely, but hey, you get to work at Valve.
 

Albino Boo

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Jun 14, 2010
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Zontar said:
albino boo said:
Avaholic03 said:
Right...because indie developers often have a large marketing budget to "help their works stand apart from the crowd". In fact, the very definition of a "good developer" to me is someone who doesn't use their money for marketing, but instead uses it to better their game. So if anything, the shitty developers would have more marketing dollars to cloud the picture (since they obviously aren't putting as much effort into their games), while the good developers would continue to get lost in the shuffle.
Why are games different from anything else that is sold in shops? Marketing is part of business regardless of sector you are in for the simple reason, the more people that have heard of you product the more people that buy it. It doesn't matter how good your game is if no one knows it it exists.
If Steam is no different "from anything else that is sold in shops", then why isn't there a limit to the number of products they hold? I know it's a little off topic, but Steam, being digital distribution, doesn't have some of the limits which real stores do.

While in a real store you have X amount of shelf space, and Y amount of it is premium shelf space, steam has neither X nor Y as a limiter, so they don't have to make the hard call on what does and what doesn't get threw. While this wasn't a problem in the past when Valve actually had standards, now the floodgates seem to have opened with no quality control and the hip new features are either ones most of us don't trust (Early Access) or have failed so miserably they are being removed altogether (Greenlight).

So brining this back on topic: if you had, say, 10 games being released each week, and 8 of them are from small indie devs, 2 of them will probably appear on the store page (you know which 2) and the other 8 will ether be pushed onto a secondary page only accessible threw a filter, or be dead on arrival altogether with only a category search or a direct by-name search being the means of finding it. Add in about 2 weeks of this same thing happening, and then any game released the first week from the indie devs would be completely reliant on their marketing (which they are unlikely to have had much capital to devote to) to be able to keep the game alive.
There are 513000 books available on amazons kindle store. At the last count steam had 3600 games, less than 10% of the kindles total. Games are not different from any other product and if you want to sell you have to do your marketing.


Vegosiux said:
See, if marketing was about "letting people know about our product"...as opposed to "attempting to overwhelm people's rational judgement by sticking superlatives onto everything"...or even "getting people to buy shit without even being honest with them about what they're buying"...
Guess what other people don't think the same as you and just because you don't think something is great doesn't mean others have to agree with you. Your opinion is just yours and the beauty of capitalism means other people can spend money on what they want.
 

Elberik

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Apr 26, 2011
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"Newmann would go on to express that it's not Valve's responsibility to step and control overcrowding. "

Steam is the store and therefore it is responsible for managing its stock.

The recent glut on Steam isn't just an influx of indie games but also re-releases of older games.
 

Shadow-Phoenix

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Mar 22, 2010
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CrossLOPER said:
I don't think releasing more trash is going to help the market. I can barely tell what shit is coming out these days. There is just so much and I can't really get myself to care about it. All of these games coming out and not one of them is a good RTS.
I feel this every day I open Steam, I don't even bother with the front page any more and I only wait for what was tagged on my wishlist as a form of bookmarking for the few games I want to go on sale, apart from that there's nothing new on there that's made me want to buy it full price in an instant, last game I bought was Bioshock Infinite.

So far Planetary Annihilation seems like the only actual RTS game on there and it's still in early access, there's eventually going to be grey Goo but the RTS genre has gotten really small the past couple of years.

I'd also agree on the too much trash isn't a good idea, the guy is only singing this tune because his barebones game got lapped up by people that thought it was fresh but with lower standards of quality, the guy ignores this and thinks more crap is better, I didn't have to wade through steam 3-4 years ago for games I'd want.
 

Exterminas

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Sep 22, 2009
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I don't think nobody ever talked about limiting releases to a number of X games per month. There is no magical number to assure quality.

When people talk about limiting steam releases, they talk about limiting it to good games. And not crappy shovelware titles that have changed ownership six times in the lat decade.