This is a Steam release aim toward a trending marketplace. The reality is that with the change in gaming industry from dedicated "gamers" to the multitudes of casual players has alter the content of the industry as a whole. It is not as if releases such as this are the only ones on the market, you have choice and then some. The market will always influence and in many cases dictate what is produced. No one will argue that things have a feeling repetitiveness, largly due to overstimulation from multiple entertainment sources not including games. In my opinion titles like this one being mentioned are focused on intrest from a large fan base within the "Zombie" genera. Much like the movie industry pumps out endless repeats or remakes etc... No one is going to stop as long as their is a fan base willing to pay for it. One may not enjoy Horror flicks, yet that dosnt mean it should be judge on its content based solely on an emotion reaction to a personal like or dislike qualification. Basically said if the title sucks than it sucks, because of poor quality, bad gameplay, storyline etc... Let those who love the genera support it and if you don't like it don't support it. No need to trash on a gamers likes or dislikes outside of actual game content. Because we can all agree that no matter what we all like to play their are some really bad apples out there and the focus to keep the industry striving to produce better games is in everyone's best interest.