I agree that it is pretty minor, but at the same time I believe big companies are involved in so much misleading behavior that slapping them for anything is a good thing. It's sort of like how when a criminal is arrested and brought to trial they try and hit them with as many and as severe a group of charges as they can, with the expectation that many will be shot down or bargained down, the idea is that especially in our system they'll take anything they can make stick.
It's a slightly differant situation, but I can see why this was done. Also keep in mind that it's now a matter of public record, should Square engage in any other deceptive ads (and remember this IS Sony we're talking about) this case even if it does nothing here can be a stepping stone to showing a pattern of behavior. A bunch of minor marks like this can lead to a massive slam dunk when it comes to corperations who are used to flaunting the law.
Let's be honest here, Japanacorp executives from both hardware and software manufactuters have been quite blunt in the insulting way they view Americans and their general attitudes. This has lead to some really amusing sound bites, articles, and video clips over the years before you even get into translated periodicals. As much as people here like the products, they are slotting people off, especially when they skate along the bleeding edge of deceptive business practices at the same time. Minor "checks" like this keep them on their toes and do show that there are limits to what we'll take. The more of these little cases, and the better the chance they are going to get deep sixed when they do step over the line.
I know Squeenix has a fairly good reputation among gamers, but let's just say that my opinions of them have been mixed since the whole "Final Fantasy X" fiasco and us not getting either "Final Mission" or the "International" versions and the stuff surrounding that.
It's a slightly differant situation, but I can see why this was done. Also keep in mind that it's now a matter of public record, should Square engage in any other deceptive ads (and remember this IS Sony we're talking about) this case even if it does nothing here can be a stepping stone to showing a pattern of behavior. A bunch of minor marks like this can lead to a massive slam dunk when it comes to corperations who are used to flaunting the law.
Let's be honest here, Japanacorp executives from both hardware and software manufactuters have been quite blunt in the insulting way they view Americans and their general attitudes. This has lead to some really amusing sound bites, articles, and video clips over the years before you even get into translated periodicals. As much as people here like the products, they are slotting people off, especially when they skate along the bleeding edge of deceptive business practices at the same time. Minor "checks" like this keep them on their toes and do show that there are limits to what we'll take. The more of these little cases, and the better the chance they are going to get deep sixed when they do step over the line.
I know Squeenix has a fairly good reputation among gamers, but let's just say that my opinions of them have been mixed since the whole "Final Fantasy X" fiasco and us not getting either "Final Mission" or the "International" versions and the stuff surrounding that.