I must say, this article is a pleasant surprise coming from Bob. I had him pegged as a brainless Marvel cheerleader but he proved me wrong here, props to him.
All the properties they have any claim TO make a grab for ARE in need of rescue.MovieBob said:...I'm wondering what things will look like when the studio starts grabbing for properties that aren't in need of "rescue."
Well, I mean there could be issues, I'm just not sure if they exist outside of Bob editorialising. For example, ASM2 did slightly worse than the first. The budget was already pretty massive and it's been reported that the marketing was almost as costly as the budget. While there is still a large chunk of profit here (and Bob had to walk back prior comments), they could be worried about any other movie in the franchise costing them money in the long run (maybe they should have thought about that before using this one to try and set up five sequels, but still). Costs tend to go up on iterative movies, so they may be looking at the big picture here.shintakie10 said:I never quite understood that.
Did ASM set the world on fire? God no, but it did well enough.
Why on earth would you sell the rights to a franchise thats a guaranteed payday simply because its not as big of a payday as you want it to be?
Oh... finding the brainless fanboys is easy. Just look for the people calling other people brainless fanboys.Uriel_Hayabusa said:I must say, this article is a pleasant surprise coming from Bob. I had him pegged as a brainless Marvel cheerleader but he proved me wrong here, props to him.
What differentiates a black person from a white person? What distinguishes a Muslim from a Catholic? Do you really think peoples capacity for irrational hate is that limited? Plus if you play up Magneto as the mutant Osama Bin Laden, you have a perfect in-universe scapegoat to whip up anti-mutant hysteria.Steve the Pocket said:Not to mention that the X-Men frankly should not be sharing a universe with other superheroes at all, no matter who's writing it. The idea behind them is that "mutants" are actually something unique enough to be feared by a lot of people; what really differentiates a mutant from somebody like Thor or Ant-Man or Spider-Man in practice?
Yeah but black and white people look different. How do you separate thor and captain america from mutants?Kolyarut said:What differentiates a black person from a white person? What distinguishes a Muslim from a Catholic? Do you really think peoples capacity for irrational hate is that limited? Plus if you play up Magneto as the mutant Osama Bin Laden, you have a perfect in-universe scapegoat to whip up anti-mutant hysteria.Steve the Pocket said:Not to mention that the X-Men frankly should not be sharing a universe with other superheroes at all, no matter who's writing it. The idea behind them is that "mutants" are actually something unique enough to be feared by a lot of people; what really differentiates a mutant from somebody like Thor or Ant-Man or Spider-Man in practice?
Seriously, what in the news at the moment makes you think people can't be inspired to horrible acts of violence under the flimsiest pretences?
Actually as an outsider we really don't know how well it did for Sony for they never released how much the movie cost to make and how much they spent on advertising. Last time I checked and it could have changed now, but a movie needs to make twice as much as the production value plus the marketing costs at theaters to generate a profit. If the rumors from multiple websites is the combined cost of ASM2 was around $350 million dollars and if Box Office Mojo is accurate with an international box office of just under $709 million that means Sony might have made money, but was it enough to justify the initial risk?shintakie10 said:I never quite understood that.Zachary Amaranth said:But the leaked Sony emails confirm that ASM causes cancer!shintakie10 said:Im perfectly happy with where everythin is at the moment. Yeah the Amazing Spider Man movies weren't spectacular, but they were more than watchable.
...Or, at least, that's the impression I get when I read these articles.
Did ASM set the world on fire? God no, but it did well enough.
Why on earth would you sell the rights to a franchise thats a guaranteed payday simply because its not as big of a payday as you want it to be?
Guys like Thor, Captain America, etc. are seen as individuals. Mutants are seen as a race. And a race with dire evolutionary implications for normal baseline humanity, i.e. eventual extinction. THIS is what makes mutants different. I never understood why many fans have a difficult time grasping this concept. XMFC and DoFP practically hit you over the head with it even though in that universe mutants are the only ones with powers. I'd say mutants being without non-mutant peers to have a contrast with eliminates the bulk of what makes them interesting.esserin said:Yeah but black and white people look different. How do you separate thor and captain america from mutants?
Wolverine? "Oh, I'm not a mutant. I'm actually from asgard. "
Mutant problem is solved.
I think the main reason Marvel are doing so well as opposed to the rest is that in their case the studio is the auteur rather than any individual director. That's kind of a necessary thing if one wants to play in the expanded cinematic universe franchise game. Because 1 single director in charge of a film or a sub-franchise isn't enough. And every other studio plays by the rules of not being an auteur but rather hiring/buying the vision of a director for this or that project and such. That works ok for individual films and even trilogies once in a while but that will never work for a cinematic universe. You NEED someone over it all who's really the one with the vision and can direct the directors. Marvel has that in Kevin Feige. Maybe Kevin Tsujihara at WB/DC and Kathleen Kennedy at Lucasfilm can do that for their brands as well, who knows. They remain completely untested in this new arena. Only Feige so far has proved he can do it. Other than those two up and comers I don't see anyone like that at Universal, FOX or Sony.Sanunes said:Actually as an outsider we really don't know how well it did for Sony for they never released how much the movie cost to make and how much they spent on advertising. Last time I checked and it could have changed now, but a movie needs to make twice as much as the production value plus the marketing costs at theaters to generate a profit. If the rumors from multiple websites is the combined cost of ASM2 was around $350 million dollars and if Box Office Mojo is accurate with an international box office of just under $709 million that means Sony might have made money, but was it enough to justify the initial risk?shintakie10 said:I never quite understood that.Zachary Amaranth said:But the leaked Sony emails confirm that ASM causes cancer!shintakie10 said:Im perfectly happy with where everythin is at the moment. Yeah the Amazing Spider Man movies weren't spectacular, but they were more than watchable.
...Or, at least, that's the impression I get when I read these articles.
Did ASM set the world on fire? God no, but it did well enough.
Why on earth would you sell the rights to a franchise thats a guaranteed payday simply because its not as big of a payday as you want it to be?
Think of EA and Battlefield 4, they were sued by their shareholders because they felt the issues around the game cost them money and I can easily see that happening with Sony and the Amazing series of movies.
I really wouldn't like to see Marvel in direct control of the "Superhero genre", but I would like to see them in control of their properties and leasing them out to other studios for movies that are different instead of Sony and Fox rushing movies out every few years because they want to keep the licenses.
Looking back at my issues with the Spider-Man movies which to me are the last three movies (Spider-Man 3, Amazing Spider-Man, and Amazing Spider-Man 2) all suffered with reported studio meddling, I wonder if that is really where a lot of the problems are for the franchise. So that makes me wonder if the reason why Marvel is doing better then the other right now for they are guiding the movies, but at the same time allowing the people who are directly working on the movie have more control over the final product.
The villains in Thor 2 were at least threatening enough that they could kill one pre-existing character and make a credible case that they had killed a second one. I wasn't over-the-moon about the "Dark Elves", but they filled their niche well enough.P-89 Scorpion said:Please tell me which Marvel villains are threatening? because Thor 2, IM3 and GotG all suffered from terrible boring irrelevant bad guys. The only good ones are Loki who is fun rather than a threat and Winter Soldier who's a mind controlled future good guy.Callate said:Villain isn't threatening. Hero isn't likable or identifiable. Plot is cluttered and fragmented. Humor falls flat. .