Blood Brain Barrier said:
While this might be true, it can't be the whole story.
When you are trying to appeal to the 'lowest common denominator', you still have to succeed. They have to sell. That means whatever problems, desires, your audience has, you have to cater to them. I don't see that as shallow. If there's a world war and people just want to relax and forget about it through easy listening music, then can you blame bands for capitalising on that? It's like saying a restaurant shouldn't serve steak and chips to a person that wants it, because it's too bland and unsophisticated.
Culture is culture, It is what it is.
Ah, but see, here you're saying that the art should be led by the audience. Whereas I'm of the opinion that the audience should be led by the art.
There's a famous saying that's been paraphrased by a whole bunch of famous writers, musicians and artists: It is not the job of the artist to give the audience what they want. The audience don't know what they want. If they did know what they want, they wouldn't be the audience, they would be the artist.
While there's nothing wrong with catering to the audience's expectations
to a degree, ultimately it falls to any musical artist to consistently grow, explore and challenge what their audience expects. Without doing that, bands and artists simply end up rehashing their sound, getting predictable and boring in the first place. Look at the likes of David Bowie, Radiohead, Pink Floyd, King Crimson, The Red Hot Chilli Peppers... these are all bands who drastically reinvented themselves during their career, and managed to help usher in new musical movements in doing so.
If al you do is cater to what your audience wants to hear, you'll never surprise them with something they
didn't know they wanted to hear.