You know how people are so quick to point out product placement in films, tv or games? And how it is always in a negative sense? Well, I'm not against it when it is done subtly. If somebody shouts out "LETS GO TO MCDONALDS!", it's rather on the nose, while if someone just walks into a room with a bag of McDonalds, it's only implied.
When you are trying to retain verisimilitude (realism), throwing these little nods in to real world stuff, it grounds your work. It makes the world a little bigger, because, yes, these things do exist in the film world as well. I'd rather have the implication that these things do exist in the world, rather than just act like they don't exist.
What do you think about product placement? Are you against it totally, or like me when it is used "tastefully" or "understated"?
Captcha: Media Frenzy.
Stop watching me Captcha.
When you are trying to retain verisimilitude (realism), throwing these little nods in to real world stuff, it grounds your work. It makes the world a little bigger, because, yes, these things do exist in the film world as well. I'd rather have the implication that these things do exist in the world, rather than just act like they don't exist.
What do you think about product placement? Are you against it totally, or like me when it is used "tastefully" or "understated"?
Captcha: Media Frenzy.
Stop watching me Captcha.