So, if everyone is singing like Justin Bieber, the best thing to do is to ALSO sing like Justin Bieber?
I smell profit-chasing, sir. I smell a game born of a series of money-focused decisions by a series of equally money-focused corporate suits, each chasing the lucrative $400,000,000 market created in the wake of Call of Duty.
But here's the thing, guys: No matter how much your marketing experts tell you that this time, you're going to be the next big thing - that you can claim the lion's share of that FPS pie if you strike while the iron's hot - the fact is that there are a hundred other smiths each striking at the same battered bit of iron, and behind your backs all the horses are being shod at the Smithing Megastore across the road.
That market you're chasing? It doesn't exist. You can't just make an FPS and expect to sell, any more than you could make an MMORPG post-2004 and expect to be the next big thing. The next big thing is here already, and you're just an also-ran trying to cash in on a market already milked to within an inch of its life. And so you fail.
And in doing so, you try to justify your decision to turn a beloved cult classic into a run-of-the-mill FPS. And you ignore the market that exists for the RTS and TBS, because it's not big enough for you. Never mind that Starcraft 2 has sold at least 4.5 million copies; that Civilization sells (I assume) millions of copies with each iteration; that even lesser-known brands like Sins of a Solar Empire are massively successful; and that the "nonexistent" strategy market is what keeps Paradox Interactive, a publisher far more interesting and passionate about its fanbase than you, alive and thriving.
There are five million rabid RTS fans out here, gentlemen - each and every one of them starved for new, interesting titles. By ignoring us, you do both us and yourselves a massive disservice, one that I hope to God comes back and bites you in the arse.