Yeah, yeah, I know, they're a business, and businesses exist to make money. I don't think EA are supervillains or anything, and I understand that most companies would love to be in the position I described as well; what I was trying to express is that isn't a good thing, and we shouldn't give companies brownie points for being what they are, and given what EA seems to be, they'd probably have the sheer tenacity to try.
We shouldn't like or accept what EA is. EA is a company run by people that don't care about games, don't really understand the fanbase, and will never attempt to push any kind of bar or give the customer any concession without a pricetag, not unless they're dragged into it first. Again, they're not unique in that aspect, but they seem to embody it better then any other game company. I don't hate EA, and I definitely don't think they're the worst company in America, but what they are is something to be fought, and I'm sure as hell not going to give them a pat on the back for not giving a shit about me or my favorite hobby.