Eurogamer: What do you mean by 'reboot'?
Motohide Eshiro: Well, taking Devil May Cry 4 as an example, including the PC versions we sold 2.7 million of that particular game, but we looked at the market and saw that there were other action games selling four million, five million, all these copies.
One of our goals for this game is to create something new and fresh that keeps the old fans but also catches new people, so that we can increase our overall appeal, our sales and our audience.
When we say rebirth, part of our goal is to go back to the roots, dig deeper, and try to expand upon those ideas to make the series accessible to a wider audience. We want to give the series a fresh, new standard ? a literal rebirth.