He needs to become a bit more familiar with the definition of innovation because he just described iteration. Sure iteration tends to mean some small level of innovation occurs, but when you're starting out 5 years behind the curve, all I can say is good luck with catching up.
Even better though is the fact that he expects innovation on the level of Facebook can come from EA despite plenty of evidence that corporate giants do not make giant leaps forward 90% of the time unless they happen to be complete management outliers like Valve or Google. EA as it exists today will never out-Valve Valve unless Valve stops running the way it does. Large bureaucratic companies like EA which value profit before innovation are too big, slow, and stifling to do anything creative, and those three things have been EA's personal slogan more than ever in the last few years.
