Electronic Arts is Creating Six to Eight New IPs

[TiberiusEsuriens]

They can't give an exact number because even they can't tell them apart.

I think the problem they stated themselves. Some of the IP will be new, but Mirrors Edge and Battlefront 3 are being treated as "semi new IPs." Do they count or don't they, as it's been at least 10 years since we've seen either.

"New IPs" that are technically new, and ignoring the "completely" part. So we get spinoffs and the like. After all, "new IP" does not automatically equal "new game" or anything promising. A sequel is technically a new intellectual property. I doubt they're going to go that route, but I'm betting "completely new" is hyperbole.

Agreed. They've been making some major positive strides lately with all of their pro-games talk and policies. Now the make-or-break moment will be to see how they follow through with it when making their next set of games.

Due to EA business practice I suspect that new way of doing Mirror edge means
more fights in game, or widen out demographic shareholders says.Or any other
case of "new way" in game instead of building on core values of the game which
is freerunning.

When Mirror's Edge reboot was first announced they specifically mentioned that the fighting felt tacked on and didn't really fit. They 'said' they were removing it, but I completely understand the cynicism. This again goes back to my "wait and see if New EA is like Old EA" comment above.

 

[Kahani]

"six to eight"? Shouldn't the vice president of a company who is talking about what the company is doing actually, you know, know what the company is doing? Six isn't that big a number. You can still tell the difference between it and eight even if you've lost a couple of fingers.

 

[NeedsaBetterName22]

When Mirror's Edge reboot was first announced they specifically mentioned that the fighting felt tacked on and didn't really fit. They 'said' they were removing it, but I completely understand the cynicism. This again goes back to my "wait and see if New EA is like Old EA" comment above.

I think the trailer really helped to cement that cynicism too. The first Mirror's Edge trailers were mostly just parkour (or that shattering reality music video thing) while the first trailer for Mirror's Edge 2 shows off combat mechanics but barely any parkour.

 

[Flippincrazy]

It's too easy to be cynical here, what with EA's history and current reputation. Instead I'll try to look at the good of this.

A possible eight new IP's coming from a typically franchise-driven publisher? Great. In the short-term, this could prove to be a nice change in strategy on EA's behalf and a few great, original games might come out of this.

This isn't a change in strategy. They periodically throw up a lot of shit on a wall and see what sticks. Then they milk a couple of games in sequel form, and pretty much drop the rest.

It's especially easy to be cynical because they were the ones demanding 5 million sales for the Dead Space franchise to continue. How will new games, "completely" new IPs, far in that sort of environment?

I was merely trying to add a bit of optimism in a thread that would inevitably be full of dreary sarcastic one-liners and other such charming responses.

I'd be inclined to agree with you. Odds are that EA will release a few semi-original games designed with the creation of a franchise in mind and EA's continued emphasis on profitability and chasing inflated sales figures will create a toxic environment in which these new games will struggle to do well, unless they rely on chest-high walls and high-octane action.

The best we could expect is that one or two of these IP's are genuinely fun to play. Or that EA have learnt that shitting where they eat is perhaps not the best long-term strategy.

...Bollocks, I just did it, didn't I?

 

[CriticalMiss]

So of the 6-8 new IPs, two of them are not new? Even if they come up with something new that doesn't mean it is necessarily interesting or unique, plus they will just start grinding out endless sequels to anything that looks like it is popular until noone likes it any more.

That said, I'm interested to see what they have to offer. It could be a new source of amusement.

 

[Lightknight]

Wait... Titanfall is EA? Damn it, I was really excited about that one.

What is this 6-8 about? Do they not know how many IPs they are developing? Is there potentially an EA department somewhere that they forgot about that could be producing more than they though and so they have to create a possible range to account for them or another department that is slacking off?

From what they said, they're going to be going free to play on titles going forward. Having seem them consistently fail at attempts to do that, I'm going to try and avoid getting excited about these titles until a couple weeks after release.

 

[DrOswald]

I know that we are talking about EAs new IP promises but
this get my attention:

"We are working on a new Mirror's Edge game," Soderlund clarified, "and although that's not a new IP, it is a revival done in a new way."

Revival?Fine.Done in new way?Next thing is my brain telling me "This game will suck"...

Due to EA business practice I suspect that new way of doing Mirror edge means
more fights in game, or widen out demographic shareholders says.Or any other
case of "new way" in game instead of building on core values of the game which
is freerunning.

To be fair, mirrors edge was fine for what it was but there is really no room to grow there. Better to take the core ideas of what made it good and build on those than trying to carry over all the baggage that served the first title but would only drag down a second title.

This is why I support the idea of spiritual successors rather than direct sequels. Even call it Mirrors Edge 2 if you want, but take the ideas that worked (or the ones that will work) with the new project and make a good game. This is the strategy used in the Final Fantasy series, and it has worked wonders with the exception of Final Fantasy 13, 2, and arguably 8. No Final Fantasy is bound by the previous games but all are free to take what will or will not work from the series at large. You get many of the good parts of a long running IP (brand recognition, consumer loyalty, etc) with minimal impact on the creative process, leaving you free to make a great and unique game. Not that Square has been taking advantage of that potential lately. But the theory is sound.

 

[Akytalusia]

ah, it was ubisoft then. i was wondering who claimed that foul sentiment. i just came in to ask if it was EA, and if they were going back on it. but i guess not.
OT: so.. uh.. good for them? they were bound to get something right one of these days with so many darts. guess it's just that time. we'll see how long this chain of good ideas lasts. odds favor a chain of 1.

 

[Brian Tams]

I thought EA said they wouldn't do any more new IPs? Or am I getting them confused with some other shit stain of a company?

 

[V8 Ninja]

So EA has been on life support for the past few years? (HEYOOO!!!)

[sub]Seriously, Escapist users, I'm disappointed in you for not using that joke already.[/sub]

A Bit More OT: So Soderlund sees Mirror's Edge 2 and Star Wars: Battlefront as new IPs? I can kind-of see a justification for Battlefront, but Mirror's Edge 2 is clearly an addition to the brand, not some completely original game. By that logic, Dragon Age 3 is a new IP because it uses a completely changed combat system and has an entirely different focus from the previous DA game.

 

[Psychobabble]

Hmmm, so I'm guessing EA just acquired 6 to 8 more chimpanzees.

I'm sorry EA I just do not care. I despise you and all your current and future stillborn progenies.

 

[Canadamus Prime]

Who wants to bet that they'll just be 6-8 variously themed first person shooters featuring chest high walls?

 

[DaxStrife]

Since this is EA, I expect it to be like "Survivor: Original Idea edition." 6-8 IP's are set against unrealistic sales goals, their staffs sent to the unemployment line if they fail, until only one is deemed worthy of being turned into a franchise.

 

[Nazulu]

Ok, cool. I'll be happy if I see a new RTS that doesn't aim most of it's features online.

 

[Fox12]

"We're creating eight or nine new IP's, since fresh ideas are the life of the industry."

Well, I guess they're finally doing something right.

"We consider Battlfront a new IP, even though it's definitely not."

Oh.

Atleast we have the eight new IP's that are probably all EA sports.

 

[Elate]

Field Battle.

Armed farmers everywhere, tanks are now tractors, jets are crop sprayers, jeeps.. Well they're still jeeps, just really old broken down ones.

Destruction physics on sheep and cattle.

Each action costs energy, and you regain one energy every five minutes.

Unless, of course, you want to pay now to full recharge your energy bar.

Pay $5 to take the control point instantly!
Thing is, I wouldn't put it past them to add things like that, albeit a bit more subtly.

 

[Cabisco]

And if any of them are successful and loved they'll make more of them. The bastards.