Archon said:
To chime as the publisher, my sense is that different mediums demand a different message in order to succeed.
Talk radio, at its most successful, is almost always more flamboyant and funny than written coverage of the same topics. The written word has permanence and nuance and most importantly the luxury of time and length to explore the depth of content. Talk radio has the advantages of inflection of the voice, the layering of sound and music, and the infectiousness of laughter. If we're not playing to those strengths, we're not using the medium. So an Escapist podcast isn't going to have the same "feel" as the magazine. Same coverage, same people, but it'll be different. I think that's a good thing.
About The Escapist said:
The Escapist covers gaming and gamer culture with a progressive editorial style, with articles and columns by the top writers in and outside of the industry. A weekly publication, its magazine-style updates offer content for a mature audience of gamers, entertainment enthusiasts, industry insiders, and other "NetSet" readers.
Archon-
Tom Kim here. To chime as a listener and game podcaster, I'd respectfully like to disagree. Not with your original assertion, but with your conclusion.
I was bemused with Russ and Shawn's mocking vibe on the Gamers With Jobs podcast. It helped that they could talk intelligently about games. But personally, I'm not so sure that their style fits with
The Escapist. Don't get me wrong: I have no problem with the casual tone that most podcasts take. Accessibility and candor -- unfiltered by PR wonks -- are part of the charm of the medium. But I had high hopes for Escape Radio, which is in part why I am ultimately so disappointed.
I don't agree with Russ' use of the show to posit his and Shawn's ofttimes mean-spirited opinions under the aegis of
The Escapist. I mean, sometimes a good dig is fun. And even on occasion, well-deserved. But, "flamboyant and funny" don't have to mean snarky and snide. Perhaps I identify with my guests all too much because I used to work in game dev. And while I don't think that every game journalist needs to be a developer in order to properly cover the industry -- God forbid the lack of objectivity there -- I'd take a disparaging comment better if I felt that the speaker wasn't being simply arbitrary.
To be fair -- and to Russ' point -- this is a matter of personal taste. As the old proverb says:
De gustibus non est disputandum -- there?s no disputing about taste, which is always the preemptive argument. Also, Russ and Shawn do put on an entertaining and excellently produced show. Their professional production and original music by Ian Dorsch and Willow Tree Audioworks are unequaled, especially when compared to the amateur (by definition as much as by connotation) efforts of most game podcasts, my own included.
To get to the point: I am concerned that the dissonance of Escape Radio's style might diminish
The Escapist's brand. Personally, I do not feel that Escape Radio augments
The Escapist's unique style of progressive editorial on gaming and gamer culture. Moreover, I don't feel that the balance of the show's content -- as far as two shows are indicative -- is relevant to your reader- or listenership. I was willing to give the guys the benefit of the doubt with the first show. After all, it did feature some appropriate reporting and commentary on game industry news, such as the ATI/AMD merger, videogame addiction, and Nintendo's forecast earnings -- puerile, obvious, and frankly stale jokes about their new console's name aside.
But I continued to be let down by the second show. When the hosts themselves joke about how "inside" their banter is, I just don't know... Perhaps in time, insider status may confer a sense of community. But without context, it all can come across as being "too cool for school." More trenchant interviews with great guests such as Henry Jenkins, and less sarcastic potshots at the expense of Jeff Green, David Perry and American McGee would've been preferable. I'm not so sure that the majority of
The Escapist's readers -- most of whom are unlikely to be familiar with Russ and Shawn's work on Gamers With Jobs -- are finding the laughter so infectious.
I am all the more disappointed because I know that Russ and Shawn do love games, as much as they seem to hold some of the community in contempt. And I consider them to be quite witty and talented guys. I somehow found it easier to lighten up when listening to GWJ. You might ask, if I was already familiar with their style, why I expected Escape Radio to be any different. But I did. I expected it to be more in tune with the pitch-perfect editorial tone of your publication. In short, to be better.
Because although Russ and Shawn may host the show, it is considered by its listener base to be reflective of your publication and your editorial stance. My other concerns are more broad: part of Themis Group's reason for founding
The Escapist was to elevate the overall perception of the interactive entertainment medium. Consider that many of your audience read your publication because they love games. They want to promote them, to justify them, and to see them do well. I, for one, don't care to hear seeming detractors to the industry representing your program. We have plenty of those already. By all means, invite them on the show as guests. But not as hosts. I don't expect anyone working in the enthusiast press to be a fawning industry booster. But in my opinion, criticism in
The Escapist is fairly tempered by balanced judgement, and intended to be constructive. Not so much with Escape Radio. I feel Russ and Shawn's tone was an appropriate fit for the freewheeling style and intimate community at Gamers With Jobs. Not so much for
The Escapist.
Frankly, I expect
The Escapist -- and by extension, its podcast -- to
make the news. Not simply to report it, regurgitate it, or pontificate about it. Much less to rip on it. I can subscribe to any number of gaming news feeds, blogs, and podcasts for that. I love your publication for its high level of discourse, originality and its editorial perspective combined.
I'll give the program some more time. That's usually all it takes for a show to find its voice. Especially one with such promising talent and material behind it. And in the end, if I don't care for it, I don't have to subscribe to the feed. But I really wanted to "feel" as good about the launch of Escape Radio as I do about the run of
The Escapist.
-Tom
Archon said:
p.s. We did seriously consider a "books on tape" approach with audio versions of articles, and might in fact do that one day.
p.s. You might want to reconsider doing that sooner rather than later. You really do release a lot of excellent content. In fact, the only complaint I have with your publication is that you put out so much good stuff that I have a hard time keeping up with it all. Helping your audience stay abreast of your great articles would be a nice service. What's wrong with playing to your existing strengths? I'm not suggesting you replace Escape Radio with this, but that you supplement it. It could be a way to release more great material more frequently.