I'm neutral on the game itself -- there's better games out there, but it can be a lot of fun if you have friends over. That said, I hate the business practices that Activision tends to use the series to introduce -- things like jacking up the price for the PC version of MW2, and at the same time dropping dedicated server support. If you look at the upcoming release list for the PC, most of the games now cost $60, because Activision proved that people would pay it with MW2. I'm afraid the same thing is going to happen with the new CoD Elite crap that they're trying to sell; if Activision proves that there are enough idiots who are willing to pay a subscription for something that should be free, we're going to see a lot more publishers hopping on that gravy train.