Wait, let me guess... Tony will "we really mean it this time for realzes" be killed off and replaced by his mysterious alternate universe counterpart "Tonita" who is a neurotic barely contained psychopath of a black woman who also has as many different nationalities and races in her genome as humanly possible and still be visible, doesn't remotely resemble the person she's replacing in any way shape or form and is determined to destroy everything comic book fans ever liked about Iron Man. Oh, and she's also a lesbian tomboy just to twist the knife deeper. Since they can't actually write anymore they might as well try to cater to while in actuality extremely offending and thus driving away as many demographics as possible right? She will also only last about a year tops before Tony miraculously comes back to life, subdues her instantly with a slap across the face "I'MA IRON MAN *****!!!" and becomes Iron Man again and everyone shall forget she ever existed.
You know, I was obviously just trying to sound as absurd as possible about this sort of thing but now that I think about it, I really really wish that the record of comic books wasn't so incredibly stupid as to make what I just wrote sound extremely plausible.