To encourage regular play, Loyalty Points will also be taken away from inactive players, which could lead to reductions in rank and loss of influence.
Not too sure how to feel about this. It is interesting, of course, to punish inactivity and encourage a players continual interest in the game. Yet it could suck for those who... well, might have something come up in real life.
Forcing someone to remain active in a game (specially a F2P game), isn't the brightest of things to do either. Its no fun to feel like you HAVE to play the game, otherwise you are punished for it. P2P games do that with their monthly fees, which is a strength of the B2P and F2P games out there.
It would be nice to know how long a player has until their loyalty points start to degrade though, if it's reasonable, like... I don't know maybe a few weeks to a month before you see a degrade start, that would be perfectly fine. But if it is a few days? Yeah... not so much to me...