loa said:
How is what their players do in their free time any of riot games business?
Yeah I'm sure they'd love to gag them up like that but shit like this won't fly in court, will it?
Because Riot is paying them a salary. This is far from unheard of in the business world. You don't advertise for competitors unless you want to lose your job.
Also, it looks to me people are misconstruing the text. "The following companies and/or products are not to be advertised
during or adjacent to League of Legends content during the term." This would not explicitly strike all playing of those games, it's barring advertisement. IE: You cannot have a Hearthstone game while you're sitting in queue. If you want to put up a stream of you just playing that game and not LoL, you are not breeching your contract, unless you finish the game and immediately go to LoL.
Finally, I want to point out to those that don't know why this is likely to have come about. When Hearthstone beta started, keys were being primarily sent to notable streamers before anyone else, in particular LoL streamers. This got them playing the game on stream to act as a huge viral campaign where people were inadvertedly watching the game being played when they had no access to it.
Tenmar said:
I mean hell they even ran and coined the term of "toxic"
No they didn't, not even by a longshot. The idea of 'toxic' behavior has been around for over a decade.